Lifecycle Analyst​/Coordinator

Job Description

As a Lifecycle Analyst, you'll play a key role in shaping and improving the customer experience at every stage of the journey. You'll use customer insights, data, and cross-functional collaboration to identify opportunities that increase engagement, retention, and long-term loyalty. Working closely with teams across Product, Engineering, Data, and Operations, you'll help uncover what our customers need, test new ideas, and implement improvements that make caring for their dogs easier and more seamless.

This is an opportunity to build on an existing foundation and drive meaningful initiatives that support our mission of turning unconditional love into uncomplicated care, while directly influencing customer satisfaction and business growth.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.

• You have at least 4 years of experience working in CRM/Customer Lifecycle with a demonstrated history of taking ownership beyond ‘just’ what is communicated to customers through channels like email, SMS, and push.
• You have strong analytical skills and a consistent track record of working with data to drive email campaign conceptualization and business results.
• You're an expert in email & SMS automation.
• You have a solid understanding of HTML, Java-based template languages (Jinja, Django, ESP-specific, etc.).
• You love dogs!
• Bonus points for Looker and/or data transformation experience.
• Bonus points for experience with CDPs like Simon Data, Iterable, Optimove, etc. Working knowledge of SQL is a plus.