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Digital Products, Health - Product Manager, Senior Care

Job in New York, New York County, New York, 10261, USA
Listing for: Witt/Kieffer
Full Time position
Listed on 2026-09-12
Job specializations:
  • IT/Tech
    Digital Marketing, Data Analyst
Salary/Wage Range or Industry Benchmark: 70000 - 90000 USD Yearly USD 70000.00 90000.00 YEAR
Job Description & How to Apply Below

U.S. News & World Report is a multifaceted digital media company dedicated to helping citizens, consumers, business leaders and policy officials make important decisions in their lives. We publish independent reporting, rankings, data journalism and advice that has earned the trust of our readers and users for 90 years. Our platforms on  include Education, Health, Money, Travel, Cars, News, Real Estate, Careers and 360 Reviews.

We reach millions of people monthly during moments when they are most in need of expert advice and motivated to act on that advice directly on our platforms. Our signature franchises include our 'Best' series of consumer guides on colleges, graduate schools, hospitals, diets, cars, financial services and more. These guides provide an easy-to-digest list for consumers to better understand and compare when making their decisions.

We continue to publish annual guides of the authoritative Best Colleges and Best Hospitals rankings on our website and in print. And our U.S. News Live flagship conferences highlight important national conversations such as Healthcare of Tomorrow.

We believe in having a broad range of talent and backgrounds at U.S. News. We strive to maintain a welcoming and inclusive workplace where everyone is given an opportunity to succeed and contribute to their fullest.

Your role in helping us shape the future:

U.S. News empowers everyone to thrive. In this position, you will have the opportunity to leverage your strengths and skills to help families and consumers make critical, informed decisions around senior care. We are seeking a Mid-to-Senior level Product Manager (3-5 years of experience) to serve as the Product Owner for our Senior Care segment, which covers ratings, reviews, and search tools across Senior Living, Nursing Homes, Home Health, and emerging care categories.

You will own the category life cycle end-to-end-driving annual ranking launches, optimizing user experiences, executing roadmaps, and collaborating with leadership to expand into new categories, consumer tools, and B2B offerings.

Are you up to the challenge?

Act as Product Owner for senior care categories, leading the planning, optimization, and delivery of core site features and annual category launches.

Develop and execute product plans aligning with business goals, focusing on creating intuitive, trustworthy, and engaging research and decision‑making experiences for users.

Analyze quantitative metrics and qualitative research to identify user needs, translating data into actionable feature improvements and presenting weekly/monthly findings to stakeholders.

Define, prioritize, and manage the product backlog using clear user stories and requirements to ensure high‑value feature delivery.

Lead daily communications and agile workflows with development, design, editorial, SEO, and marketing teams.

Collaborate with UX teams on user research and collaborate with product leadership to evaluate new product expansion opportunities (such as new care verticals or B2B platforms).

Leverage web analytics and AI tools to optimize search traffic, site architecture, and user engagement across senior care products.

Position Requirements You should definitely have:
  • Bachelor’s degree in Business or a related field, or equivalent practical experience.

  • 3–5 years of product management and/or product analytics experience, with a track record of driving consumer‑facing web products from ideation to scale.

  • Proficiency with web analytics platforms (Google Analytics, Adobe Analytics) and data visualization methods to track product KPIs.

  • Direct experience running and analyzing A/B testing, heatmaps, and user interaction tools.

  • Strong understanding of SEO best practices, site architecture, and how product changes…

Position Requirements
10+ Years work experience
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