Director, AI Enablement

About Bullish Bullish is an institutionally focused global digital asset platform that provides market infrastructure and information services.

These include:
Bullish Exchange – a regulated and institutionally focused digital assets spot and derivatives exchange, integrating a high-performance central limit order book matching engine with automated market making to provide deep and predictable liquidity. Bullish Exchange is regulated in Germany, Hong Kong, and Gibraltar. Coin Desk Indices – a collection of tradable proprietary and single-asset benchmarks and indices that track the performance of digital assets for global institutions in the digital assets and traditional finance industries.

Coin Desk Data - a broad suite of digital assets market data and analytics, providing real-time insights into prices, trends, and market dynamics. Coin Desk Insights – a digital asset media and events provider and operator of , a digital media platform that covers news and insights about digital assets, the underlying markets, policy, and blockchain technology.

Reports to:

Chief Technology Officer

The Opportunity Bullish Group is at an inflection point. Across Bullish and Coin Desk, we are reshaping how our business teams work, and AI is central to that ambition. This is a rare opportunity to own that transformation end to end. As Director of AI Enablement, you will define the AI strategy for our business teams and be directly accountable for its execution.

You will build and lead the AI Enablement function from the ground up — starting as the first hire, then recruiting the team needed to scale what works. You will partner closely with engineering, who have their own AI tooling and infrastructure, while owning the strategy and delivery for business team enablement. You need the technical fluency to build AI solutions yourself, and the leadership skills to scale them through others.

• Systematically finding where AI creates the most value — proactively mapping opportunities across business units, prioritising ruthlessly, and maintaining a pipeline of high-impact use cases
• Building and shipping AI solutions — from simple copilots to workflow automation to agent-driven orchestration, matching the right approach to the right problem
• Enabling teams to self-serve — creating the model, tools, and training that let business teams adopt and iterate on AI independently

• Own the AI strategy for business teams across the Bullish Group and be personally accountable for its delivery
• Build, configure, and deploy AI workflows and tools directly, setting the standard for quality and speed
• Drive a structured program that moves fast — prototype, validate, ship what works, kill what doesn’t
• Create a self-enablement model that equips business teams to adopt AI tools independently
• Build and lead the AI Enablement function from zero — recruit product managers, engineers, and process specialists as the work demands
• Set clear KPIs for adoption, efficiency, and ROI. Track them rigorously. Course correct when results fall short.
• Report to the CTO, COO, and executive leadership on progress, outcomes, and strategic direction

• 8+ years with a product or technical background, with demonstrated experience driving operational change through technology
• A track record of personally building and shipping solutions — not only managing their delivery
• Proficiency with AI workflow automation platforms (n8n, Make, Zapier, or similar) and AI/ML tools (Lang Chain, OpenAI APIs, Vertex AI, Claude) — able to prototype without waiting for engineering
• A solid understanding of LLMs, generative AI, and agentic workflows, and how to apply them in a business context
• Experience working directly with business teams to identify…