Senior Analyst, Brand Partnerships

About Moonbug Entertainment

Moonbug Entertainment is an award-winning global entertainment company behind some of the most popular children's titles in the world. We create, produce, and distribute inspiring, story-driven content that feeds minds and warms hearts. Our line-up includes global sensations like CoComelon, Blippi, Little Angel, and Oddbods, which are loved by millions of families across streaming, digital, linear, gaming, and consumer products.

As a Candle Media company, we operate on a truly global scale. We are a digital-first, fast-paced team that thrives on collaboration, innovation, and creativity. At Moonbug, we believe in purposeful work that makes a meaningful, high-quality impact on the lives of children and parents everywhere.

We're looking for a Senior Analyst, Brand Partnerships to become the technical and strategic backbone of how Moonbug's ad-sales team uses data.

You’ll wear two hats. First, as an architect: consolidating pre-sale, sales pipeline, live platform, and audience research data into a single, accurate source of truth that can be piped into LLMs for fast, wide-scale analysis. Second, as an insights partner: building flexible, self-serve reporting infrastructure that lets the wider team generate their own client-ready outputs, freeing you up to focus on what the data actually means — the trends, the opportunities, and the story to tell clients and executives.

If you’re technical enough to build and maintain a database, sharp enough to turn messy numbers into a clear narrative for leadership, and grounded in how marketing and advertising data actually gets used, this role offers the chance to shape how Brand Partnerships and our clients make decisions.

• Data Architecture:
  Consolidate pre-sale, sales pipeline, live platform, and audience research data into a single, accurate database, working closely with the tech team to build and maintain it.
• LLM-Ready Infrastructure:
  Structure and administer the database so it can be piped into LLMs for fast, widespread analysis and interpretation.
• Self-Serve Reporting:
  Build a flexible, grab-and-go reporting system and templates that let stakeholders team create their own outputs.
• Insight Generation:
  Make data ingestion and visualisation simple — ideally promptable via LLM — so you can spend your time uncovering trends rather than manipulating data.
• Post-Campaign Storytelling:
  Guide the team on interpreting data for large post-campaign reports and craft insights that land clearly with executive audiences.
• Market + Business Intelligence:
  Synthesise internal campaign performance with competitive and marketplace data to spot trends, and use that intelligence to help sales prioritise — and deprioritise — the right opportunities.
• Cross-Functional Bridge:
  Act as a business analyst connecting sales and finance, surfacing insight that shapes commercial decisions.

• Database Architecture:
  Proven experience building, structuring, and maintaining databases — ideally having built one from the ground up — with a strong grasp of the technical back end.
• Data Consolidation:
  Comfortable unifying disparate data sources (sales, platform, audience, pipeline) into one clean, reliable structure.
• LLM & AI Tooling:
  Experience preparing data for consumption by LLMs and building tools that make data accessible via AI prompting.
• Marketing & Advertising Background:
  Understanding of the marketing and advertising industry — how its data is structured, and what marketers commonly need from it.
• Insights & Storytelling:
  Skilled at digging into data to uncover trends and communicating findings clearly to non-technical and executive audiences.
• Business Analysis:
  Comfortable acting as a bridge between sales and finance, with a head for…