Account Director

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Milk2

Sugars Inc.. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

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Job Description:
Public Relations - Account Director

Location: NYC (Hybrid – minimum 3 days/week in-office)

Department: Public Relations

Salary Range: $115,000–$130,000 annually

Reporting to the Managing Director, the Account Director (AD) will lead and provide strategic oversight across a number of key accounts with a focus on growth and client retention. Working with account teams to develop and execute integrated communications plans that exceed client expectations, the AD is commercially minded, creative in nature, and adept at building relationships. In this leadership role, team mentorship and positive motivation are imperative.

The Account Director is also required to secure new business opportunities and work with the team to deliver successful pitches and PR proposals. The right candidate has previous agency experience and is an ambitious, self-starter who will be comfortable working in an ever-changing, accelerated growth environment.

• Strategic Leadership: Serve as the primary strategic lead for multiple client accounts, providing high-level counsel and developing long-term plans that align with client business goals.
• 360° Communications: Plan, develop, and oversee the execution of integrated communications strategies, ensuring that all campaigns are cohesive across PR, social, and digital platforms.
• Client Relationships: Foster and maintain strong, trusting relationships with clients, acting as an extension of their in-house teams, and proactively addressing any issues that arise.
• Program Management: Lead the development of project plans, strategies, and new business pitches, ensuring alignment with client objectives and agency capabilities.
• Creative Direction: Guide the creation of impactful press materials and storytelling efforts, from media pitches to digital content, ensuring all deliverables meet the highest quality standards.
• Reporting & Analysis: Prepare detailed client reports with insights and recommendations, ensuring that all campaigns are evaluated on their effectiveness and ROI.
• Mentorship: Provide effective leadership and mentorship to account teams, promoting a culture of high performance and continuous improvement.
• Performance Management: Oversee the performance and professional development of direct reports, providing regular feedback and conducting performance appraisals.
• Resource Allocation: Work with department heads to plan and allocate resources across accounts, ensuring efficiency and profitability.
• Talent Recruitment: Assist with recruitment efforts, including interviewing and onboarding new team members, ensuring they are set up for success.

• Revenue Growth: Identify opportunities to increase agency revenue by upselling services to existing clients and securing new business.
• New Business Pitches: Actively participate in the development and presentation of new business proposals and pitches.
• Agency Positioning: Collaborate with agency leadership to enhance the agency’s market positioning, including participation in industry events, networking, and award submissions.

• Client Onboarding: Develop and oversee client onboarding processes to ensure seamless integration and alignment with client expectations.
• Retention Programs: Implement programs and strategies designed to build and maintain client relationships, including regular check-ins, gifting, and client satisfaction surveys.
• Innovation: Continuously explore new and innovative ways to deliver value to clients, staying ahead of industry trends and best practices.

• Minimum 5- 7 years agency experience in a senior account management/director role focused on CPG brands with a demonstrated track record of success in managing key client relationships and driving business growth.
• Leadership
  
  Skills:
  
  Demonstrated ability to lead and develop teams, with a focus on collaboration, mentorship, and results-driven performance.
• Strategic Thinking: Strong strategic and…