Senior Field Marketing Manager

WHAT WE ARE LOOKING FOR

Momentum is looking for a passionate Sr.
Field Activation Manager with inherent account management skills to quickly become a trusted partner to clients. You will lead the day-to-day event marketing activity for world-class brands, managing client, agency and Brand Ambassador relationships, providing guidance and developing influential connections with key client, sales and internal audiences. Comfortable with numbers, you will oversee budgets and ensure we meet client and agency expectations.

Achieving KPIs is paramount; you will remain laser‑focused on our growth objectives and reinforce with BAs the importance of their role.

• Main agency contact for BAs and sales team on all daily operational needs, managing relationships in accordance with agency and client campaign objectives.
• Lead recruiting, hiring, onboarding, and mentorship of BAs, fostering an environment of mutual respect, partnership, strategic thinking, risk taking, open communication, ongoing performance feedback and agency policy adherence.
• Develop comprehensive custom training playbooks and facilitate ongoing training as needed.
• Oversee event tracking system that monitors field activity, KPI management and budgets, ensuring recaps are completed accurately and on time.
• Manage all BA administration, including invoices from third‑party staffing agencies.
• Work closely with the Director of Field Ops to ensure budgets are effectively managed.
• Ensure quality control through market visits and spot checking when applicable.
• Establish effective relationships across agency field teams and Momentum HQ business leadership teams to meet client expectations and goals.
• Share best practices and recommend implementation of new policies or programs as appropriate.
• Demonstrate leadership in field marketing with an eye toward continual improvement and evolution.
• Maintain current knowledge of the competitive and category landscape and provide regional competitive tracking and reporting.

• Bachelor’s degree preferred, within marketing or a related field.
• 6‑8 years of relevant experience managing a diverse range of products.
• 3+ years agency experience (preferred).
• Fluent at creating tour schedules and liaising with experiential production teams to ensure flawless execution of all events.
• Experience managing third‑party staffing agencies.
• Conduct the training of Brand Ambassadors and serve as the primary point of contact for all BAs.
• Ability to develop and manage the playbook of operations, outlining requirements for all events.
• Proven examples of strong client relationships and client management skills.
• Ability to manage multiple projects simultaneously and stay calm under pressure.
• Self‑starter with a proven ability to get the job done, working independently and as part of a team.
• Attention to detail and passion for accuracy and quality in all work.
• Ability to analyze data and assemble client‑facing reports.
• Strong writing skills with the ability to communicate points of view succinctly, thoroughly, and convincingly.
• Strong budget management skills, ensuring staffing agencies are paid accurately and on time.
• Polished, professional demeanor, confidence, and enthusiasm for the business.
• Proficiency in Microsoft Excel, Teams, Word, PowerPoint, Outlook and web‑based reporting tools.
• Ability to work weekends, as necessary, for events.
• Travel up to 20% as required by client or agency teams.

The salary range for this position is $90,000 to $100,000. The final salary within this range will depend on factors such as experience, performance, market considerations and location.

Joining the Experiential Agency of the Year (source: Campaign) is just the beginning. Momentum’s latest product offering,
Modern Field
, is an innovative approach that turns field marketing on its side. You’ll help brands create unforgettable experiences and be part of a team that values creativity, impact and collaboration.

Momentum is an agency of doers. We create the industry’s most disruptive, entertaining, shareable,…