Supervisor, Paid Social

Company description

Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people. We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work.

We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work. Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams.

We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships. To learn more, visit

The Supervisor, Paid Social will oversee tactical planning, campaign creation, execution, reporting and optimization of client’s paid social media campaigns. Responsible for a strong attention to process and detail to ensure successful execution of all campaigns under their purview, including maintaining accurate program forecasts and hitting stated revenue and sales goals. Proven account management and team leadership experience is essential, as they will be the day-to-day contact for all paid social media efforts.

• Oversee the performance of paid social campaigns across platforms like Meta, Tik Tok and others to ensure client goals are met. This includes managing budget projections, optimizing campaigns, and maintaining quality assurance throughout.
• Develop and refine overall campaign strategies and tactical recommendations that align with client goals and broader marketing efforts, inclusive of developing strong audience strategies
• Accountable for accurate budgeting and forecasting to ensure proper investment of media dollars
• Interface with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
• Keep senior management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business
• Excel in identifying and resolving complex campaign challenges, using analytical skills and industry knowledge to implement effective solutions
• Introduce innovative ideas and robust testing strategies into campaign strategy, such as testing new ad formats or exploring emerging platforms, especially around social commerce activation, to keep campaigns fresh and competitive
• Implement best practices within account, including budget pacing controls, account and client management standards, and media channel best practices
• Lead the team in analyzing paid social performance data, extracting meaningful insights, and recommending actionable next steps. Ensures reporting is thorough and delivers value to clients.
• Ensure team provides clear, consistent and proactive communication of campaign performance, strategy updates, and project timelines to clients
• Uphold an active role in meetings, presenting campaign performance insights, tactical plans and recommendations in a clear and compelling manner
• Manage and delegate responsibilities of day-to-day tasks and communication to junior team members, ensuring all initiatives are delivered on time, within budget, and meet or exceed performance goals while maintaining the highest standard of quality
• Own the development, updating and documentation of team QA processes and best practices to improve operational efficiencies
• Act as a subject matter expert within the team, providing guidance and support to team members and staying ahead of industry development to drive innovation
• Partner with senior team members to develop processes for improved workflow within Zenith and between agency partners and vendors
• Build and maintain relationships with vendor & outside agency teams, leading meetings to ensure strong collaboration
• Educat…