Assistant Director of Donor Communications Strategy

Title:

Assistant Director of Donor Communications Strategy

Location:

Midtown

Org Unit:
Development Communications

Work Days:
Monday-Friday

Weekly

Hours:

35.00

Exemption Status:

Salary Range:$-$

* As required under NYC Human Rights Law Int  - Salary range for this role when Hired for NYC Offices

The Assistant Director of Donor Communications Strategy will advance the institution’s philanthropic mission by developing and executing integrated communications strategies and a robust digital content ecosystem that deepen engagement with alumni, planned giving donors, annual fund supporters, and—through strategic digital touchpoints—major and principal gift donors.

Reporting to the Executive Director of Strategic Development Communications, the Assistant Director will lead initiatives that expand Weill Cornell Medicine’s digital engagement, ensuring donor communications evolve with emerging technologies, analytics, and donor preferences to drive philanthropic growth.

• Develop and implement multi-channel communications strategies for key donor audiences, with emphasis on alumni, planned giving, and annual and special giving constituencies
• Lead the creation, management, and expansion of digital communications platforms and products, including donor newsletters, solicitation content, reports, and web content.
• Collaborate with Communications and Public Affairs on video, and social media integration.
• Collaborate with Development Communications colleagues to design digital strategies that extend to major and principal gift donors, including personalized content delivery and engagement tools.
• Translate campaign and institutional priorities into compelling digital storytelling that builds donor loyalty and demonstrates philanthropic impact.
• Partner with colleagues in Marketing and across External Affairs to align donor communications with institutional branding, messaging, and campaign goals and strategies.
• Use data and analytics to measure donor engagement, track performance of digital campaigns, and inform content strategy.
• Identify emerging technologies, digital trends, and platforms to ensure Weill Cornell Medicine remains at the forefront of donor engagement.
• Build and lead a donor engagement communications team that delivers creative, data-driven content to deepen donor relationships.
• Manage relationships with vendors, freelancers, and internal partners to execute communications projects on time and within budget.
• Lead long-term strategic planning for the donor engagement communications ecosystem, anticipating opportunities for innovation and sustainability

• Bachelor’s degree required; advanced degree preferred.

• 8+ years of professional experience in communications, marketing, or development, with a strong background in digital strategy and content development.
• Demonstrated ability to craft integrated communications plans for multiple audiences.
• Strong project management skills, with proven ability to manage complex initiatives from concept through execution.
• Proficiency in digital tools and platforms (e.g., email marketing, content management systems, analytics platforms, social media, video production).
• Experience leveraging data and analytics to shape content strategy and measure impact, especially for a donor audience.
• Exceptional writing, editing, and storytelling skills across formats and platforms.

• Strong project management skills, with proven ability to manage complex initiatives from concept through execution.
• Always demonstrate integrity and ethics.
• Maintains a flexible and forward-thinking approach to the way work is done.
• Maintains a team-oriented approach and possesses the ability to cultivate positive and collegial workplace relationships.
• Possesses excellent work-related skills and the ability to apply them, while continually seeking ways to improve.
• Possesses the ability to facilitate the flow of information through effective written and oral communication.

• This is a full-time position based in New York, NY.
• Hybrid work options may be available in accordance with…