Executive Vice President, Executive Creative Director

Company Description

Heartbeat is a full-service agency for healthcare Challenger Brands. Challengers are playing a high-stakes game—they must battle behemoth market leaders, upend ingrained treatment habits, or transform a “me-too” product into “yes-please.”

The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients’ market positions are uniquely owned. Heartbeat designs their organization around a 100% integration model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible. They price work based on outcomes, not outputs. Their innovative model delivers not only alignment, but powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph.

That’s the philosophy, here’s the creds: 250+ employees between NYC & LA; 6 agency leaders with decades of tenure; a pile of awards from the likes of the Mannys, MM&M Awards, OMMAs, and Clios; an industry-leading commitment to diversity and inclusion (with a Med Ad News D&I Champion nod to match); and a President who dared to be quoted as saying, “We celebrate people who stand up and say, ‘You know what?

This is dumb.’ Damn straight.”

We are Heartbeat, the Challenger Agency in healthcare marketing & advertising. We dedicate ourselves, every day, to tearing down the status quo and ensuring our clients brands are impossible to ignore.

If you’re interested in overturning traditional thinking and opening the eyes of HCPs & Consumers alike to new healthcare options, you might be our next EVP, Executive Creative Director
.

The EVP, Executive Creative Director (ECD) is a visionary leader responsible for generating, shaping, driving, and executing the creative direction and excellence of our agency. The EVP, ECD will oversee multidisciplinary teams, nurture creative talent, and foster a culture of collaboration, creativity, ingenuity, and integrity within the agency and Publicis network.

The EVP, ECD will report directly to the Chief Creative Officer (CCO) and is a key member of the agency’s executive leadership team.

This spotlight leadership role will sit at the NYC office with an onsite presence.

• Creative Leadership & Excellence: Leveraging deep, strategic creative development expertise, you will ensure the highest standards in visual storytelling, conceptual design, and brand consistency across all campaigns while continuously highlighting and developing the agency’s creative vision, ensuring cohesiveness across departments and providing guidance to the creative team of art directors, copywriters, designers and other cross-discipline players.
• Strategic Direction: Collaborate with leadership and clients to develop creative strategies that advance brand objectives and drive business growth for pharmaceutical clients.
• Business Growth: Energized and excited about new business opportunities, bringing thoughtful, fresh, and strategic ideas to the table that are well-suited and bespoke to each new brand.
• Team Development: Mentor, develop, and embolden creative staff while fostering an environment that encourages innovation, professional growth, and collaboration.
• Client Engagement: Serve as a senior point of contact for clients, presenting creative concepts and ensuring their vision is realized while maintaining agency standards.
• Resource Management: Oversee allocation of creative resources, budgeting for creative projects, and management of freelance or external creative partners as needed.
• Thought Leadership: Contribute to Heartbeat’s and Publicis Health’s thought leadership and energize and inspire team members’ creativity based on advertising trends and innovation.

• BA in Art, Design, Writing, Advertising, Communications, or related field.
• 10+ years of creative leadership experience, with at least 5 years in pharmaceutical advertising or healthcare communications.
• Exceptional portfolio demonstrating expertise in integrated campaign development for both pharmaceutical and traditional consumer…