Integrated Supervisor, Business Solutions

Job Summary

The Integrated Strategy Supervisor is a central facet within the combined Brand-Digital Integrated Strategy team. Working under the guidance of the Integrated Brand Group Director, ISS constructs the strategic foundation for media plan development and ensures consistency across all channels. As a key agency contact, he/she maintains strong relationships with clients, partner agencies, media vendors and internal departments. The ISS applies his/her knowledge of industry trends and Horizon's consumer/channel insight resources to offer the clients fresh thinking.

He/she supervises all team projects, ensuring they are completed accurately and on time and reflect both practical and strategic thinking. They will work closely with their team to develop cross-channel strategies, and recommend/activate digital media plans that meet campaign imperatives and client objectives.

The Integrated Strategy Supervisor is a central facet within the combined Brand-Digital Integrated Strategy team. Working under the guidance of the Integrated Brand Group Director, ISS constructs the strategic foundation for media plan development and ensures consistency across all channels. As a key agency contact, he/she maintains strong relationships with clients, partner agencies, media vendors and internal departments. The ISS applies his/her knowledge of industry trends and Horizon's consumer/channel insight resources to offer the clients fresh thinking.

He/she supervises all team projects, ensuring they are completed accurately and on time and reflect both practical and strategic thinking. They will work closely with their team to develop cross-channel strategies, and recommend/activate digital media plans that meet campaign imperatives and client objectives.

• Build and maintain strong relationships with clients and partner agencies at appropriate level, by serving as the key agency contact
• Guide the team in translating client goals into strategic media solutions that grow our client’s brands, and ensure strategic consistency across all elements of plan development and implementation
• Lead research initiatives, identifying tools and resources that will aid in the consumer insight gathering and strategic planning process, including new trends and opportunities within the industry; develop POVs to share with clients and media team
• Share evolving media trends and opportunities with peers and clients, ensuring recommendations look to incorporate both existing media as well as emerging creative communication channels
• Supervise the development of media briefs and the strategic and tactical execution of all media buys, ensuring all strategic direction and timelines are clearly communicated to the inner-agency teams
• Oversee the accuracy and timeliness of account management and buy maintenance
• Participate in overall client media strategy development in order to deeply understand the role marketplace media plays in larger media objectives
• Work independently to plan key account(s) as necessary
• Seek growth opportunities for clients
• Act as day-to-day liaison between agency and publishers, meeting with sales rep and management to maintain relationships, stay on top of offerings and develop compelling/innovative ideas for clients
• Responsible for ensuring the involvement of subject matter experts throughout the planning process
• Meets with subject matter experts for educational and continued advancement

• Guide team in setting goals and project tasks & timelines, ensuring team members has challenging, level-appropriate projects and opportunities to learn new skills
• Manage performance review of Assistant and Sr./Strategist, coaching to maximize success, identifying training needs for improved performance, setting goals for career development and ensuring actions are taken
• Act as a role model for team
• Provide active leadership in communication optimization strategies, proactively communicating challenges and opportunities
• Explore areas for growth within the team
• Conduct performance reviews for media planning team

• Minimum of 4-7 years of experience developing strategic media recommendations and stewarding media account projects
• Experience utilizing multiple media channels
• Familiarity with marketing principles, analytics and concepts
• Experience with a third party ad server (DART/DFA preferred)
• On top of industry trends
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and media research/reporting resources
• Prior experience in a Client contact and leadership role
• Strong leadership and supervisory experience in terms of developing media professionals, with ability to manage a team of 1-2 people
• Effective verbal and written communication skills; able to confidently present and "sell through" ideas both internally and to Clients
• Strong writing,…