Director, , Management

As Tune Core continues to evolve our product and accelerate artist global growth, we’re investing in a modern Growth organisation that helps more independent artists discover our platform, start their music careers with us, and build sustainable careers on their own terms.

As the Director, Growth, you will be a key leader within Tune Core, setting the strategic vision for our growth engine across the full customer lifecycle - from acquisition and conversion to engagement, retention, and loyalty. You’ll define and lead a holistic growth strategy that attracts emerging and high-potential artists, strengthens relationships with artists, labels, and managers, increases customer lifetime value (LTV), and scales sustainable growth across markets.

You’ll own the growth roadmap across paid media, SEO, web conversion, CRM and lifecycle initiatives, retention, and emerging channels. Working closely with agency partners and cross-functional leaders across marketing, product, creative and analytics as well as regional business leaders, you’ll identify the biggest opportunities, prioritise investment, establish clear goals and measurement, and turn strategy into measurable business outcomes.

This role sits at the center of Tune Core’s growth ecosystem, connecting acquisition, product, data, and customer experiences to shape how artists discover, evaluate, choose, engage with, and ultimately grow with Tune Core. You’ll develop programs that create meaningful, lasting relationships while improving conversion, engagement, retention, and LTV.

As a senior leader, you’ll lead a high-performing Growth organisation, developing talent, fostering a culture of accountability and experimentation, and ensuring the right capabilities are in place to deliver against our ambitions. You’ll also strategically manage agency partners, ensuring they operate as an extension of the team and deliver against clear objectives and business outcomes.

This is an opportunity for a strategic, commercially-minded growth leader who combines analytical rigor with creative thinking and can translate customer insight and data into strategy, investment decisions, and scalable execution.

Above all, you’ll help ensure Tune Core’s growth strategy advances our purpose: empowering independent artists to build sustainable careers on their own terms by helping more creators discover, choose, engage with, and grow with Tune Core.

The tasks and responsibilities of this position include, but are not limited to

Set and lead Tune Core’s holistic growth strategy across acquisition, engagement, retention, cross-sell, and customer lifetime value

Own the growth roadmap, identifying the highest-impact opportunities across marketing, product, and customer experience

Translate strategic priorities into clear investment decisions, goals, and measurable business outcomes

Develop strategies to attract, engage, and retain artists with high-potential

Increase customer lifetime value, loyalty, and long-term platform engagement

Partner with Product and Marketing to create differentiated experiences and programs that deepen relationships with artists, labels, and managers

Set the strategic direction for acquisition across paid media, SEM, SEO, paid social, content, web conversion, and emerging channels

Ensure acquisition efforts prioritise customer quality and long-term value, not simply no-stream volume

Continuously optimise the journey from discovery through conversion and engagement

Retention, Engagement & Cross-Sell

Lead strategies that increase retention, engagement, and share of wallet across Tune Core’s product ecosystem

Identify opportunities to introduce customers to complementary services, including Publishing, and the Tune Core Accelerator Program

Develop programs…