Integrated Senior Strategist, Business Solutions

Location: New York

Integrated Senior Strategist, Business Solutions page is loaded## Integrated Senior Strategist, Business Solutions locations:
New York, New Yorktime type:
Full time posted on:
Posted 2 Days Agojob requisition :
R0016427
** Job Description
**** Who We Are
**** Horizon Media**, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service.  Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal.

Together we are building a place of belonging.
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.  
** Job Summary
** The Integrated Sr. Strategist is responsible for the fluidity and efficient execution of all account maintenance tasks in coordination with the Supervisor, ensuring that all campaign and administrative items are communicated to the appropriate teams and partner agencies in a timely manner. The Integrated Sr. Strategist is also a key player in the activation of digital media, as all digital media is not only planned but executed through the integrated strategy function.

They oversee delivery of campaign materials, such as media authorizations, insertion orders, schedule or insertion reports as well as creative elements to clients and internal teams. In part with team leadership, they participate in brainstorming sessions, status meetings and client plan presentations. The Integrated Sr. Strategist also aids in the development of plan recommendation decks, utilizing their knowledge of client’s business objectives, competitive landscape and marketplace analysis to inform sound strategy and recommendation.

The Integrated Sr. Strategist is a crucial position which requires an individual to work well within a team and be prepared for a fast-paced and detail-oriented environment. This individual is expected to show resourcefulness, exhibit accountability, work independently and demonstrate initiative. The will own the day-to-day logistics in the planning, implementing and maintaining of digital media campaigns, in addition to participation in developing the broader multi-channel strategy.
** Main Duties and Responsibilities
*** 30% - Strategic Planning
** 20% - Client Relations
** 25% - Stewardship
** 25% - Media Activation
** Manage the day-to-day media plan development, budgetary analysis, buy maintenance and implementation of campaigns, working closely with activation teams to ensure that media plans are executed smoothly.
* Employs Horizon’s suite of planning, evaluation and buying tools (i.e. Nielsen, Comscore, eMarketer and Forrester) for application/analysis into competitive landscape, target consumption support, plan development and reporting
* Provides critical thinking and analysis to draw conclusions and construe actionable implications
* Utilize knowledge and understanding of client’s products/services and industry to inform sound strategy and recommendations
* Effectively manage all daily tasks as well as guide development and education of junior members of the team
* Remain current on the status of media assignments and executions to inform weekly internal and client status reports, alerting appropriate management to any problems or delays
* Assemble and assess media posts, post campaign analysis, and competitive reports to inform future planning and recommendations
* Build and foster open communication with clients and media partners, serving as a key HMI contact
** Media Activation
*** Participates and leads team brainstorms to kick off plan and consideration set development for all channels
* Monitors trends, tools,…