Brand Insights Marketing Manager
Listed on 2026-02-16
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Marketing / Advertising / PR
Marketing Manager, Marketing Strategy, Branding Specialist / Ambassador, Market Research
Our CPG client is seeking a Brand Insights Marketing Manager to join their enterprise business intelligence team. This individual will play a pivotal role in unlocking growth through a deep, data-driven understanding of retail performance, consumer behavior and industry trends. The ideal candidate will bring strong analytical acumen and the ability to synthesize diverse data sources into clear, actionable insights that influence both commercial strategy and brand direction.
Job Title: Brand Insights Marketing Manager
Location: New York, NY (Monday through Thursday in their Manhattan office)
Pay Range: $100,000 - $140,000 with benefits
What’s the Job?- Generate Actionable Insights
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Leverage or create tools/methods to guide brand and business strategies, facilitate better decisions, and solve challenges across Marketing and Brand Management teams. - Provide Thought Leadership
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Champion consumer learning and application, guiding objective insights and consumer perspectives. - Develop Team Capabilities
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Lead ideation sessions, workshops, and trainings to promote stronger planning and tool generation. - Streamline Reporting
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Elevate data literacy, promote self-service access to key metrics, and build analytical capabilities through training and best practices. - Collaborate Cross-Functionally
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Identify critical business questions, manage research execution, oversee analysis, and deliver actionable recommendations.
- Minimum 5 years in market research, data analytics, or consulting within the CPG industry
- Bachelor's Degree required
- Strong analytical acumen and ability to translate data into actionable recommendations; ability to interpret complex data sets and translate findings into actionable insights.
- Advanced proficiency in Microsoft PowerPoint and Excel; experience with Power BI or other data visualization software is a plus.
If this is a role that interests you and you’d like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you!
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