Senior Retail Shopper Marketing Manager

Established in 1806 as a small soap and candle business in New York City, Colgate‑Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognised brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, Elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate‑Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programmes that enrich communities around the world.

Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.

A career at Colgate‑Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

Senior Retail Shopper Marketing Manager

up to 10% of time

02/02/2026

Selangor, Selangor, Malaysia – Job Number#171359

No Relocation Assistance Offered

Colgate‑Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate‑Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

• Drive and translate brand and commercial objectives into effective, data‑driven shopper marketing plans that win at the point of purchase.
• Lead the development and implementation of innovative shopper marketing strategies. Drive long‑term strategic initiatives, including the Shopper Revolution program and the development of permanent POP solutions, to fundamentally elevate in‑store presence.
• Act as the central lead for end‑to‑end stakeholder management, orchestrating collaboration between internal teams (Marketing, CD, Finance, Legal, Supply Chain) and external partners (Creative, GWP, Contest/Mechanic, Printing, and Co‑packing agencies) to ensure seamless project delivery.
• Own and manage the master shopper activation calendar for all categories, ensuring flawless and timely execution of all campaigns and initiatives across diverse retail environments.
• Lead the end‑to‑end management of the Shopper A&P and Premium budgets. Drive cost efficiency and maximize ROI by leading cost negotiations with agencies and procurement, ensuring effective resource allocation and rigorous financial tracking.
• Establish and drive a robust measurement framework to monitor and evaluate the effectiveness of all shopper marketing programs. Translate data into actionable insights and recommendations to optimise campaigns and continuously improve performance.
• Continuously monitor and analyse competitor activities, in‑store execution, and shopper marketing trends. Share timely updates and actionable insights with internal stakeholders to inform strategy, identify opportunities, and proactively address challenges.
• Act as the key representative for the shopper marketing function, championing the team's work and strategy to senior leadership.

• Minimum a Degree / Master's Degree, preferably in Business Management or Marketing Management.
• Possess at least 7 years of Retail Marketing/ Trade Marketing experience in the FMCG sector.
• Strong leadership capabilities with experience influencing cross‑functional stakeholders and external stakeholders.
• Experienc…