VP, Strategy Director

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Title:

Vice President, Strategy

Company/

Location:

Biolumina, New York, NY

Department/Discipline:
Strategy

The Vice President, Strategy is a conscientious, collaborative, creative, and curious core member of the Biolumina team. The VP will drive marketing strategy across all agency brands by deriving a deep understanding of the market, customer, competition, and brand; translating that into a unique and motivating narrative; and converting it into actionable recommendations for clients. The essence of this position is to find the signal in the noise of a large quantity of complex information and rapidly distill it.

The successful candidate will be passionate about uncovering novel insights and developing innovative ideas, and be able to share perspectives clearly and persuasively across multiple internal and external partners. The VP will be evaluated on the ability to uncover fresh business opportunities and share these with colleagues to ultimately be part of the larger, collaborative team that creates positive change for HCPs and patients.

• Monitor the pharmaceutical/biotech industry in general, and oncology specifically, and rapidly communicate trends and business opportunities to colleagues and clients.
• Understand and assess available tools and data resources; recommend tools that would expand agency capabilities.
• Understand beliefs (rational and emotional) of the target audiences (HCPs and patients) as well as drivers and barriers of behavior, and identify leverage points for change.
• Demonstrate primary and secondary research capabilities, knowledge of market research design methodology, and ability to interpret results.
• Design customized workshops (e.g., positioning, messaging, competitive analysis) and dynamically lead facilitation.
• Develop strategic deliverables that include but are not limited to: competitive analysis; brand positioning; creative core idea; market research synthesis; creative brief; workshops (activities and output reports); and brand plans.
• Uphold the Company Values in all decisions and interactions.

• 5-8 years’ experience in pharmaceutical marketing and/or strategy consulting in pharmaceuticals/healthcare or pharmaceutical advertising agency experience.
• Experience with oncology brands.
• Strong presentation and moderation skills and exceptional slide deck storytelling capabilities.

• Open Mind:
  Always ask why—of your teammates, your clients, and yourself. And don’t stop there—keep asking questions.
• Be respectful of others’ ideas, opinions, and diverse backgrounds.
• Be flexible and adaptive to new ways of doing things.

SALARY RANGE: $138,000 – $191,000 (total compensation package varies based on responsibilities, experience, and other factors).

Omnicom Health is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.