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Organic Social Media Manager

Job in New York, New York County, New York, 10261, USA
Listing for: OpenTable
Full Time, Part Time, Contract position
Listed on 2026-02-18
Job specializations:
  • Marketing / Advertising / PR
    Social Media Marketing, Digital Marketing
Salary/Wage Range or Industry Benchmark: 115000 - 125000 USD Yearly USD 115000.00 125000.00 YEAR
Job Description & How to Apply Below
Location: New York

6 month Fixed Term Contract (This is a full-time contract position from mid-April - mid-October 2026)

Location: New York (In office 2 days per week, Wednesday and Thursday)

With millions of diners, 60,000+ restaurant partners and 25+ years of experience, Open Table, part of Booking Holdings, Inc. (NASDAQ: BKNG), is an industry leader with a passion for helping restaurants thrive. Our world-class technology empowers restaurants to focus on what matters most – their team, their guests, and their bottom line – while enabling diners to discover and book the perfect restaurant for every occasion.

Every employee at Open Table has a tangible impact on what we do and how we do it. You’ll also be part of a global team and its portfolio of metasearch brands. Hospitality is all about taking care of others, and it defines our culture.

The Role

We’re looking for a creative, plugged-in, and detail-obsessed Social Media Marketing Manager to join our B2C Marketing team for a 6 month contract. In this role, you’ll own Open Table’s organic social presence—shaping how we show up across platforms, tap into culture, and spark conversation.

The ideal candidate lives online and IRL at restaurants, stays ahead of trends before they hit peak saturation, and knows how to turn moments into content. You’re equal parts strategic and scrappy, deeply passionate about food, community, and storytelling, and excited to build meaningful connections through social. If your camera roll is full of restaurant photos and your FYP doubles as research on where you’ll be dining out next, this role is for you.

This is a full-time contract position from mid-April - mid-October 2026.

Key Responsibilities
  • Channel Ownership:
    Serve as the primary Open Table “owner” of all organic social channels (Instagram, Tik Tok, Facebook, Linked In, and X).
  • Social Strategy & Campaign Support:
    Partner with the broader B2C Marketing team and cross-functional stakeholders to develop and evolve Open Table’s ongoing organic social strategy, ensuring alignment with brand priorities, major campaigns, launches, and seasonal moments.
  • Planning & Process Management:
    Own the social content calendar in  and manage end-to-end workflows, approvals, and timelines.
  • Content Ideation:
    Work with in-house creative team to brainstorm and create fresh assets (a mix of static, carousels, reels, and stories)
  • Publishing:
    Own the publishing of all social content, maintaining a consistently high standard for quality, accuracy, and timeliness.
  • Team Management:
    Manage and mentor two team members (Diner Marketing Specialists), overseeing workload prioritization, fostering skill development, and ensuring alignment with broader social and marketing goals.
  • Collaboration & Local Integration:
    Work closely with account management and content teams to spotlight trending restaurants, events, and topics, and partner with local social teams to execute collaboration posts with Los Angeles, Chicago, and New York accounts.
  • Reporting & Optimization:
    Own and analyze performance reporting to apply results to ongoing optimizations. Regularly monitor brand sentiment, competitor activity, and key social performance metrics to ensure progress.
  • Influencer Management:
    Lead the ideation and briefing of influencer campaigns, source and vet creators for partnerships, and manage end-to-end communication with influencers and agencies to ensure seamless execution. Partner closely with legal and accounting teams on contract reviews and invoicing.
  • Community Management:
    Monitor and engage across all social channels, including comments, DMs, tagged posts, and mentions, fostering an active and positive community of diners and restaurants.
  • Crisis & Escalation Management:
    Partner with PR and Customer Support to manage sensitive moments or escalations on social platforms.
Qualifications
  • Minimum of 4 years of professional experience in social media marketing; experience managing social for a B2C brand is a plus.
  • Deep understanding of social platforms including but not limited to Instagram, Tik Tok, Facebook, X, You Tube, and Linked In.
  • Experience developing platform-specific strategies rather than one-size-fits-all content.
  • Data-driven…
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