Senior Marketing Specialist

Position Type: Full-time hourly – 32 hours per week over 4 days

Compensation: $30–$38 per hour (DOE), equivalent to approximately $50k–$63k annually based on a 32-hour workweek

Location: Queens, NYC (in-person preferred for team collaboration)

A note on the role: We are looking for a dedicated and ambitious individual to join us in this full‑time position to grow within our team. We are excited to invest in someone eager to grow with us long‑term.

At Senbird Tea, our connection to thousands of customers begins with authentic storytelling, thoughtful content, and smart, integrated marketing that turns tea lovers into loyal fans. We are not just looking for someone to post content or run ads; we are searching for a rising marketing leader—a Senior Marketing Specialist who thrives on blending high‑level strategy with hands‑on execution, while guiding our small team toward bigger wins in eCommerce sales, brand reach, and community building.

This role combines proactive ownership of marketing strategies (social, email, blog/SEO, campaigns, affiliate/influencer) with direct execution and optimization across channels. You’ll develop roadmaps and plans, analyze data to refine them, mentor our Marketing Associate on tactical work, and jump in on urgent eCommerce needs (like site merchandising or promotions) when it drives results. Where others see scattered efforts, you see opportunities to integrate channels for measurable revenue impact and long‑term brand strength.

You don't just execute tasks; you take pride in owning initiatives end‑to‑end, experimenting with data‑driven ideas, and elevating our Japanese tea story.

Senbird Tea is an Asian American family‑owned Japanese tea company dedicated to bringing you the finest teas from family farms in Japan. Rooted in wellness, sustainability, and quality, our curated collection of teas, premium gift sets, and handcrafted teaware has been recognized by Forbes, Food & Wine, Buzz Feed, and Sustainable Jungle. With over 15,000+ five‑star reviews on Amazon, we take pride in delivering an exceptional tea experience that nurtures a healthy mind, body, and spirit.

Join us in celebrating the rich traditions of Japanese tea—one cup at a time.

We are seeking a rising leader who embodies our values of collaboration, curiosity, and care. You'll know you're the right person for this role if:

As a Senior Marketing Specialist, you will: