Marketing Director

Overview

Ready for more than just a job? Build a career with purpose. At Lactalis in the USA, we’re committed to providing meaningful opportunities for our people to learn, grow, and thrive—whether you’re just starting your journey with us or looking to take the next step in your career. From day one, we offer the tools and support to help you succeed.

As the world leader in dairy, Lactalis is a family-owned company with over 85,000 professionals across the globe. In the US, we offer a portfolio of beloved brands including Galbani, Président, Kraft, Break stone’s, Cracker Barrel, Black Diamond, Parmalat, and a growing yogurt and ethnic products family. We live by our core values—Ambition, Engagement, and Simplicity—and foster a workplace where innovation thrives, diverse perspectives are celebrated, and everyone’s background and ideas are valued.

From your PASSION to ours. Lactalis American Group is currently hiring a Marketing Director based in New York, NY.

The Marketing Director will lead the Président brand and Imported Portfolio for Lactalis American Group in the USA with a strong focus on accelerating growth across key categories. This role will spearhead strategies to drive brand business growth, increase market share, drive profitability, expand deli and dairy usage occasions, and accelerate core business. The ideal candidate is a strategic leader with expertise in brand transformation, strategy, communication, product development, and omnichannel marketing execution.

• Implement the Président Marketing strategy, ensuring relevance and differentiation in the U.S. market.
• Lead plans to drive market share gain and category expansion.
• Develop a multi-year growth roadmap for imported cheeses.
• Oversee annual marketing plans, including media strategy, A&P allocation, and omnichannel campaigns.
• Manage creative agencies to deliver impactful advertising, packaging, and in-store communication aligned with brand positioning.
• Ensure pricing, promotions, and distribution strategies maximize market share and profitability.
• Utilize syndicated data (IRI, Nielsen) and internal systems to monitor performance and identify growth opportunities.
• Conduct consumer research to guide product development and communication strategies.
• Own P&L responsibility for the portfolio, ensuring financial targets are met and gap-closing plans are implemented proactively.
• Collaborate with Sales, Category Management, R&D, and Industrial teams to ensure flawless execution of marketing initiatives.
• Provide strategic input to Sales for forecasting, budgeting, and retailer-specific programs.
• Build and mentor a high-performing marketing team, fostering creativity, accountability, and collaboration.

• Bachelor's degree is required; MBA strongly preferred.
• A major in Business / Engineering / Marketing is favored.

• 15+ years of progressive marketing experience, including brand management and portfolio leadership required.
• Proven track record in brand relaunch or transformation.
• Experience in food/dairy industry and imported products preferred.

• Expertise in brand strategy, innovation, and omnichannel marketing.
• Strong financial acumen with P&L management experience.
• Exceptional leadership, communication, and project management skills.
• Proficiency in Microsoft Office and familiarity with syndicated data tools (IRI, Nielsen).

At Lactalis, we offer a comprehensive Total Rewards Program with a variety of affordable benefits and coverage options. We support insurance costs significantly, contribute generously to retirement plans, and offer Paid Time Off from day one. We are committed to your professional growth, providing training and development opportunities, including Education Reimbursement. Lactalis is an equal employment opportunity employer. We will not discriminate against applicants with regard to any legally-recognized basis including, but not limited to: veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities.

Salary

Description:

$160k-$220k