SEM Senior Specialist

Employer Industry: Place Marketing and Economic Development

• Competitive base salary with performance-based incentives
• Medical, dental, and vision coverage
• Professional mentoring and development opportunities
• Flexible paid time off and start times
• Hybrid work schedule with two days in the office
• Chance to impact how communities grow and attract talent

• Lead day-to-day project management for assigned SEO accounts, ensuring timely and organized deliverables
• Manage SEO execution across multiple client accounts, including keyword research and on-page optimization
• Conduct SEO audits and provide clear recommendations and actionable plans
• Write and optimize SEO-driven content for economic development and talent attraction clients
• Support paid media execution across Google Ads, Linked In, and Meta platforms

• 3-4 years of SEO experience required
• 1+ year of paid media experience preferred
• 3+ years of experience in project management and a client-facing role
• 3+ years of agency experience preferred
• BA/BS in Marketing, Business, Communications, English, or a related field

• Experience in economic development, talent attraction, tourism, or place marketing
• Familiarity with tools such as SEMRush, Clearscope, or similar platforms
• Understanding of AI-driven search experiences and their impact on content visibility
• Proficiency in Google Analytics 4 and Google Ads;
  Google Tag Manager experience a plus
• Strong organizational skills and attention to detail

#Place Marketing #SEO #Economic Development #Hybrid Work #Career Growth #Digital Marketing

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