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Manager, Consumer Insights

Job in New York, New York County, New York, 10261, USA
Listing for: Tapestry-Inc
Full Time position
Listed on 2026-05-10
Job specializations:
  • Marketing / Advertising / PR
    Marketing Manager, Business Development, Branding Specialist / Ambassador
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
Location: New York

Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful things, crafted to last—for you to be yourself in.

Coach is part of the Tapestry portfolio – a global house of brands committed to stretching what’s possible.

A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Visit Our People page to learn more about Tapestry's commitment to equity, inclusion, and diversity.

The Manager of Global Consumer Insights, Coach is a member of our Strategy and Consumer Insights team and is responsible for supporting Tapestry’s consumer insights roadmap and innovation strategy across the brand. The role has high visibility in the organization and regularly interacts with Coach and Tapestry leadership across the organization. This role will report into the Senior Director of Consumer Insights, Coach.

The successful individual will leverage their proficiency in Consumer Insights to...Support the Consumer Insights roadmap for Coach in order to drive the brand’s growth goals and objectives in the coming years

Manage custom qualitative and quantitative research from end-to-end, collaborating with brand functional partners and external agencies to ensure objectives are met Utilize a mix of custom research, syndicated data, and social listening tools to answer key business questions

Leverage learnings from transversal studies (e.g. Brand Health, attitudinal research) and present recommendations to senior leadership

Develop clear, concise presentations and recommendations rooted in consumer insights to influence leaders across Coach and Tapestry and formulate actionable brand strategies

Help build a world-class consumer insights function that creates lasting consumer relationships to power global growth

The accomplished individual will possess...5+ years of professional experience, preferably in a consumer-focused, data-driven role Strong technical mastery of research methodology and fundamentals, with expertise in qual / quant methodologies from design to execution

Excellent analytical skills, proven ability to translate learnings into actionable insights

Intellectually curious and creative, strong interest in consumer behavior and trends

Highly self-motivated/self-directed and able to excel in ambiguity

Innate drive for actionable and tangible impact on the organization

Demonstrated ability to work effectively within a highly matrixed organization and with external agency partners and suppliers

Excellent written and verbal communication skills

Good storyteller – succinct and impactful for senior audiences

Highly adaptable, works well in an environment of change

An outstanding professional will have...Bachelor’s degree required; advanced degree a plus

Experience with in retail, fashion, or consumer brands; client-side experience preferred

Strong foundation in customer analytics and data-driven strategy development

Outstanding initiative, follow through, ability to get things done Creativity, outside the box thinking, innovative

Strong team player mentality, supporting cross-functional work streams

Our Competencies for All Employees Courage :
Doesn’t hold back anything that needs to be said; provides current, direct, complete, and “actionable” positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.

Creativity :
Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.

Customer Focus:
Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.

Dealing…
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