Director, Digital Marketing & Communications

Director of Digital Marketing and Communications

Contract 2-4 months

Location:

NYC (hybrid onsite)
Pay Rate: $50-$55 hourly rate

A prominent New York City‑based nonprofit is seeking a strategic and creative Director of Digital Marketing. This individual will lead the organization’s digital footprint, overseeing the website, social media channels, and email marketing efforts. Serving as a brand steward and project manager, the Director will ensure all digital communications reflect the organization’s innovative mission while enhancing its public reputation. The role requires a persuasive communicator who can conceptualize and manage creative content while serving as an internal expert on digital channels.

The Director will collaborate with senior leadership to support marketing operations for signature high‑profile events and fundraising initiatives, and ensure that partner events, newsletters, and announcements are effectively branded, deployed, and analyzed for success.

• Manage the integrated marketing and communications calendar, tracking key annual events, fundraising campaigns, and organizational initiatives.
• Facilitate campaign meetings and serve as the production lead to ensure all digital assets are developed and implemented on schedule.
• Partner with cross‑functional teams to create high‑impact campaigns that drive awareness and fundraising growth.
• Work with design and production teams to ideate and create branded digital and print assets, including video and photography.

• Manage the website hosting agency to develop landing pages, interactive content, and downloadable collateral.
• Act as the primary point of contact for web developers to coordinate updates, major changes, and troubleshooting.
• Collaborate with the communications team to schedule and post articles, news stories, and crisis communications.
• Track and review website performance, providing comprehensive quarterly audits and reports.

• Manage the social media team to ensure consistent posting and engagement across all organizational accounts.
• Assist with content creation (design, photo, and copy) as needed to maintain brand voice.
• Oversee the scheduling and deployment of email marketing campaigns and fundraising appeals.
• Analyze social and email metrics to optimize engagement and report on quarterly success.

• Education:
  
  Bachelor’s degree in Marketing, Communications, or a related field.
• Experience:
  
  7+ years of experience in Marketing and Communications, ideally within the nonprofit sector.
• Analytical Mindset:
  Strong ability to analyze digital data for marketing communications and donor engagement programs.
• Technical Proficiency:
  Experience with online donation platforms (e.g., Classy, Blackbaud, iDonate, Every Action) and audience engagement tools.
• Creative Tools:
  Proficiency in design and editing software, including Adobe Creative Suite, Canva, and Word Press.
• Management
  
  Skills:
  
  Highly organized project manager capable of handling high‑volume workflows and coordinating with operations for service subscriptions.
• Communication:
  Exceptional writing and editorial skills, with the ability to translate complex information into simple, compelling value propositions.
• Software Knowledge:
  Familiarity with MS Office, Google Analytics, project management tools (e.g., ), and social media management platforms (e.g., Hootsuite, Sprout Social).