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Sr. Manager, Marketing Strategy

Job in New York, New York County, New York, 10261, USA
Listing for: NBCUniversal
Full Time position
Listed on 2026-06-22
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Marketing Communications
  • Entertainment & Gaming
Salary/Wage Range or Industry Benchmark: 115000 - 145000 USD Yearly USD 115000.00 145000.00 YEAR
Job Description & How to Apply Below
Location: New York

  • Business Segment:
    Universal Television Entertainment
  • Compensation: USD 115,000 - USD 145,000 - yearly
Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service.

We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, Dream Works Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood.

NBCUniversal is a subsidiary of Comcast Corporation. Visit  for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Job Description

You’re the architect of the “aha!” moment, energized by the challenge of turning complex insights into high-impact marketing strategies that move the needle. You’re a professional dot-connector—naturally curious, digging deep into the “why,” and weaving together data, culture, and content to define what’s next. You don’t just interpret data; you own the narrative, translating numbers into a clear strategic roadmap that your partners are excited to follow.

You communicate with a blend of clarity and conviction, and you know exactly how to tailor your message to resonate with any audience.

You thrive in the high-stakes, fast-moving gray space where others might see only ambiguity. You’re a proactive team player who manages multiple priorities with a sense of calm momentum, building productive relationships across every team you touch. You bring a "yes, and" mindset to every discussion, asking the thoughtful questions that push the work further and representing the strategy perspective with the confidence of a seasoned pro.

Most importantly, you’re an entertainment obsessive, motivated by the unique opportunity to help audiences discover their next favorite obsession and drive the way the world connects with content on Peacock.

Responsibilities include, but are not limited to:

  • Lead marketing strategy for select Peacock titles and initiatives, defining positioning, audience targets, campaign objectives, and strategic frameworks
  • Support strategic planning for tentpoles, priority titles and franchises
  • Proactively source, curate and synthesize research, cultural insights, and performance data into clear takeaways that inform strategy and campaign direction
  • Identify marketing hooks that expand reach, drive engagement, and unlock growth opportunities
  • Collaborate cross-functionally with Brand, Creative, Media, Multiplatform Planning, Decision Sciences, Programming, and other partners to synthesize inputs and inform strategic recommendations
  • Translate strategy into effective guidance for execution across creative, media, and other platform touchpoints.
  • Develop clear, compelling presentations that bring strategies to life for internal stakeholders
  • Collaborate with stakeholders to shape strategic narratives and deck formats, provide actionable feedback, and prepare materials for review. Prepare compelling materials for senior leadership reviews, ensuring clarity and consistency of the strategic narrative.
  • Track campaign performance and contribute to optimization by surfacing key insights and learnings
  • Provide guidance and mentorship to junior team members, fostering a…
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