Senior Manager, Brand Management- Woman's Fashion at Walmart Inc NY
Listed on 2026-06-26
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Marketing / Advertising / PR
Branding Specialist / Ambassador, Marketing Manager, Marketing Communications -
Management
Location: New York
Senior Manager, Brand Management – Woman's Fashion
This role is onsite in NYC
Key Responsibilities- Champion and reinforce the brand’s vision, ensuring consistency from product development through to customer-facing execution.
- Serve as the voice of the customer, collaborating with design partners to develop balanced, brand‑right assortments aligned with retail pricing and growth strategies.
- Analyze sales performance and trends, partnering with merchants to identify product maximization opportunities and white space within Woman's fashion.
- Curate and present initial assortments to merchants; deliver finalized recommendations to apparel leadership.
- Support the Brand Lead in conducting regular analysis of brand, department, and market segment performance, identifying and capitalizing on product and growth opportunities.
- Drive incremental sales growth by supporting strategic brand expansion and brand‑building initiatives, including collaborations and partnerships.
- Foster brand cohesion by working closely with marketing, site operations, and creative/editorial teams to deliver compelling, customer‑facing branded experiences.
- Manage relationships and communicate project information to all stakeholders, ensuring deadlines are met through effective and collaborative project management.
- Perform additional job‑related responsibilities and duties as assigned.
- Ability to manage multiple projects simultaneously in a fast‑paced environment.
- Highly organized, self‑disciplined, and able to prioritize tasks and resources effectively.
- Exceptional communication, presentation, interpersonal, and problem‑solving skills.
- Detail‑oriented, efficient, and a collaborative self‑starter.
- Proven adaptability and ability to thrive in a high‑energy, dynamic setting.
- Demonstrated track record of delivering projects on time and within budget.
- Comfortable working with cross‑functional and external partners across various locations.
- Bachelor’s degree in Business, Communications, Marketing, Business, or related field and 4 years’ experience in brand development and management, developing creative briefs, marketing, or related area.
- OR 6 years’ experience in brand development and management, developing creative briefs, marketing, or related area.
- Microsoft Office – Excel proficiency.
- Vendor Management experience.
- Experience working on cross‑functional teams or projects.
- Master’s degree – Business Administration.
Beyond competitive pay, you’ll be eligible for incentive awards based on your performance. Additional perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and more.
Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company‑paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
Equal Opportunity EmployerWalmart, Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we truly know them. That means being welcoming of all people, and valuing unique styles, experiences, identities, and opinions.
SalaryAnnual salary range: $ – $. Additional compensation includes annual or quarterly performance bonuses.
Primary Location45 W 25th St, New York, NY 10010, United States of America
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