Sr. Associate, Integrated Marketing - Global Digital

We are an American luxury lifestyle brand, founded in 2004. Anchored in the casual elegance of American sportswear, Tory’s design philosophy is defined by effortless silhouettes, innovative materials, eclectic juxtapositions of color, and the tension of past and present. The collections include ready-to-wear, handbags, footwear, accessories, jewelry, home and beauty.

Empowering women is the company’s guiding principle, expressed through Tory’s collections and reflected in the company culture as well as the work of the Tory Burch Foundation. Established in 2009, the Foundation provides women entrepreneurs in the United States with access to capital, education and community.

You are seeking a work environment where people are encouraged to dream, explore, discover and, as important, laugh together. If you’re prepared to work hard, create impact, and have fun while doing it, we would love to have you join #Team Tory. Apply today!

When you join us, you’re joining a global, purpose-led company on an exciting growth journey with an amazing culture and great benefits.

• Our culture is welcoming and inclusive – everyone is empowered to make a difference.
• We have the best team in the world and believe in paying competitively and rewarding for high performance.
• Your overall well-being is important to us; we offer generous benefits to help you take care of your mental and physical health, create financial security, and achieve wellness in all areas of your life.
• We love seeing our employees wear our beautiful collections. You’ll receive a generous employee discount and access to exclusive sample sales.
• We are invested in your professional growth – you’ll have access to free executive coaching on-demand.
• We believe in the importance of giving back and you’ll have many opportunities to do just that through the Tory Burch Foundation and paid volunteer days.

You are a proactive, detail-oriented team player who is excited to support regional teams in the execution of regional digital messaging across digital platforms—including websites, marketing sites, email, and digital marketing. In this role, you will collaborate closely with the Global Integrated Marketing team and Regional teams to help adapt global marketing messages for local relevance. You will work to develop customer-facing digital experiences by coordinating with the Creative team to ensure timely delivery of digital assets and tactics.

Your support will help drive consistent and localized digital engagement across regions.

The typical day is… atypical. On any given day you will be supporting the execution and coordination of the regional localization process for marketing messages across all digital platforms (Site, Email, Digital Marketing, etc.) for Asia ex-China DTC and Wholesale, and Brazil.

This includes:

• Working in partnership with the Regional teams in gathering inputs on local priorities, message nuance, and business needs to help guide content and asset development
• Sharing global digital best practices by channel, benchmarks, and relevant insights to support the development of localized digital customer experiences
• Maintaining collaborative relationships with Regional cross-functional teams to support alignment on digital programming needs
• Supporting the optimization of marketing messages for local relevance and consistency in customer experience
• Working closely with Integrated Marketing and Creative Operations teams to help track and communicate regional digital needs throughout the planning process
• Managing the timely submission of Regional Digital briefs to the Creative Operations team
• Supporting the LATAM region's marketing activities by assisting with 360 marketing plans and deliverables across online and offline channels, and collaborating with Global Events and International PR teams when needed

Innovative and results-driven, our Marketing team is a group of thoughtful strategists who understand both the art and science of marketing and e-commerce to tell the story behind the numbers. Our mandate is to…