Marketing Events Coordinator

Location: New York

THE FIRMAs a leading international law firm, we are dedicated to excellence through impactful communication, collaboration, and community involvement. Our company culture has earned us one of the "100 Best Companies to Work For" for 27 consecutive years. This honor, along with many others, highlights our commitment to innovation and professional development. At Alston & Bird LLP, our foundation is made of trust, reliability, and compassion.

JOB DESCRIPTION Title :
Marketing Events Coordinator Location :
New York City Work Arrangement :
Hybrid (minimum 3 days in-office required)
Classification :
Non-exemptGENERAL SUMMARYAlston & Bird is seeking a dynamic and detail-oriented Marketing Events Coordinator to join our Marketing & Business Development team. This role is instrumental in delivering high-quality client events and experiences—both in-person and virtual—that strengthen relationships and support the firm’s strategic initiatives.

The ideal candidate thrives in a fast-paced professional services environment, brings strong event execution experience, and is passionate about delivering exceptional client service. This position offers the opportunity to work across offices, collaborate with cross-functional teams, and support a wide range of client-facing programs and sponsor ships.

ESSENTIAL DUTIESEvent Planning & Execution Coordinate and execute client programs, including seminars, webinars, receptions, dinners, and special events

Manage event logistics from start to finish, including venue sourcing and negotiation, vendor coordination, technology platform selection,budgeting, and on-site execution

Support the development of program materials, multimedia elements, and communications

Oversee registration, attendee experience, CLE coordination (as applicable), and post-event follow-up Client Entertainment Season Ticket Program Maintain the client entertainment ticket program for the NYC office, which involves a highly organized system of inventory management, establishing relationships with vendors, on-going internal communications to attorneys, evaluating and determining best-use allocation of tickets, electronic transfer of tickets, detailed recording, tracking and reporting of usage, and research on new opportunities

Programs & Operations Coordinate the firm’s client gift and holiday programs, including sourcing and logistics

Maintain accurate records and reporting across marketing systems and tools

Sponsor ships & Client Engagement Manage firm sponsor ships, including negotiating benefits, coordinating deliverables, and ensuring alignment with firm objectives

Support client engagement initiatives, including event-related communications and follow-up Collaboration & Stakeholder Engagement Serve as a key point of contact with vendors, venues, and industry partners

Collaborate with marketing, practice groups, and cross-functional teams across offices

Partner with internal departments including Conference Services, CLE, IT, and Communications Technology & Systems Utilize firm tools and platforms such as Microsoft Office, Teams, Zoom, CRM systems, and marketing automation tools to manage programs and track resultsSKILLS NEEDED TO BE SUCCESSFULPositive, high-energy approach with a commitment to exceptional service

Strong attention to detail and ability to execute seamlessly under pressure

Creativity and innovation in designing engaging client experiences

Ability to work collaboratively with professionals at all levels of the organization

Flexibility and adaptability in a dynamic, fast-paced environment EDUCATION & EXPERIENCE Bachelor’s degree in Marketing, Communications, Hospitality, or a related field3+ years of experience in event planning within a law firm or professional services environment

Strong project management and organizational skills with the ability to manage multiple priorities

Excellent communication and interpersonal skills, with a client-focused mindset

Proficiency in Microsoft Office (Word, Excel, PowerPoint) and virtual event platforms (Teams, Zoom)
Willingness to travel (primarily domestic, occasional international) and support occasional evening/weekend events

Knowledge of the New York…