Manager, Marketing & BD Operations

Location: New York

Our Business Development & Marketing team plays a critical role in enhancing the Firm’s reputation, expanding its client base and driving revenue growth. This team develops and implements strategic marketing plans to promote the Firm’s legal services, leveraging digital and traditional marketing channels to reach target audiences. They conduct market research to identify industry trends and client needs, positioning the Firm competitively within the legal marketplace.

The team also manages client relationships, orchestrates business development initiatives, and seeks opportunities for partnerships and networking. Through compelling content creation, event planning and public relations efforts, they ensure that the Firm maintains a strong market presence and continues to attract and retain clients.

Position Summary Manager, Marketing & Business Development Operations is a key role within the M&BD Operations team which enables the wider Marketing & Business Development function to operate efficiently, consistently and at scale, and deliver against its goals and strategic priorities.

Working under the guidance of Senior team members, the Manager will be responsible for two of our key domains, Pitching & BD and Matters. For each domain they will oversee the development and delivery of all processes, workflow, training, L&D and other associated deliverables. They will take a solution focused approach and utilize their extensive network to collaborate and connect with whilst regularly reviewing processes and procedures to improve.

The Manager will have line management responsibility for the team of Coordinators in New York (currently three) and will lead by example when it comes to providing operational, analytical and domain led support across core M&BD processes. They will ensure that work is delivered smoothly, accurately, on time and in line with firm standards. The Manager applies specialist knowledge of leading people and workflow, M&BD methodologies, tools and best practices to improve quality, consistency and efficiency across M&BD operations.

The Manager will have responsibility to drive and deliver projects and will take ownership of defined M&BD Operations projects and contributes to cross functional initiatives, supporting the delivery of process improvements, system enhancements and new ways of working. Through mentoring and coaching, the Manager will ensure the development of Coordinators, Specialists and junior colleagues to help raise the overall capability and quality within the team.

Through the continuous development of domain expertise and impactful use of data, tools and technology we expect, over time, that the scope of duties and accountabilities will evolve to support our broader marketing organization and teams.

A curious mind, strong attention to detail, and the desire to solve problems and improve how work is done are critical for success in this role.

Duties and Accountabilities Proposals and pitch excellence

Work with senior team members to develop and build out the MBD Operations Pitch domain. This includes all processes, workflow, training, L&D and other associated deliverables.

Responsible to train and oversee the development of junior team members, ensuring they deliver consistent, high quality pitch and BD materials.

Regularly review process and procedure to improve through data driven analysis and stakeholder feedback.

Lead the preparation and coordination of pitches, proposals and capability statements, including collecting bios, deal lists, and other supporting materials.

Maintain and improve pitch templates and standard materials to ensure consistency and quality and that templates and standardized documents are up to date and accessible for the team.

Take ownership of the coordination deadlines, document formatting, and the submission process for proposals and pitches.

Ensure pitch outcomes and credentials data are accurately captured and maintained in a timely manner, supporting continuous improvement.

Provide guidance to the wider M&BD function on best practice.

Matter intelligence

Work with senior team members to develop and build out the MBD Operations Matter…