Account Executive, Consumer Brands

Overview

What we’re looking for
:
An Account Executive for MSL’s Consumer Brands practice in New York City.

What you bring to the table
:
The successful candidate will have 2+ years of proven success in PR communications and significant experience in consumer marketing with a focus on executing global digital and influencer programs for leading companies, demonstrated ability to manage projects and collaborate in a fast-paced environment and passion to drive impactful initiatives in the consumer space and beyond.

What you’ll do
:
The Account Executive will be joining two highly effective and engaged teams that consistently cultivate successful partnerships with a long-standing client. As a member of the growing Consumer Brands Practice, this individual will have the ability to partner with account teams and collaborate with colleagues across the network to shape strategy and execution that will move the needle for our clients.

In an increasingly competitive landscape, this person will implement innovative, compliant concepts that will effectively engage key stakeholders over time.

Here’s our promise
:
Give us your all, and we’ll provide the space and inspiration to go wherever you want to go. You’ll bounce ideas off of and get feedback from the industry’s best thinkers. You won’t be a part of the conversation, you’ll create it.

• Implementation of creative strategic programs that produce superior media and business results for clients
• Support development of innovative, results-oriented, digital & influencer programs that compel consumers to action and drive business results
• Prepare and present influencer strategies and briefs to internal teams and clients
• Work on large scale influencer and digital activations, including development of campaign approach, influencer criteria and communication with partners throughout
• Contribute to delivering agreed upon programs, achieving desired results on-time and on-budget
• Conduct media (traditional and social) monitoring, based upon account and/or agency needs, and prepare client-ready reports
• Leverage traditional media as well as digital/emerging technologies for PR programming and influencer outreach
• Contribute to regular internal and client touch bases to ensure efficient and productive interactions; produce resources including agendas, project trackers, recaps, etc.
• Manage assignments to ensure that deadlines and quality standards are met
• Support client budget tracking and billing
• Support campaign measurement and reporting
• Monitoring and analysis of media trends to inform client counsel and team development

• 2+ years’ experience in public relations or public affairs at an agency
• Excellent written and oral communication skills
• Ability to collaborate on cross-functional/multi-disciplinary teams balanced with ability to work independently to advance projects in a fast-paced environment
• Ability to build positive, effective relationships with external third parties and vendors
• Solution-oriented approach to assigned projects
• Appreciation for, and interest in, relationship between traditional public relations and the use of current online/digital technology and social media
• A strong interest in and understanding of consumer and media trends
• Passion for contributing to positive working relationships with colleagues within the agency and across the network
• Attention to detail to facilitate responsible budget management, campaign tracking/reporting and material development
• Ability to multi-task and proven success maintaining high quality work in quick paced environment with multiple client demands

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe…