Product Marketing Manager

Overview

This range is provided by Celestica. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$/yr - $/yr

Remote Position:
Yes

Country: USA

If you’re reading this, chances are that you’re getting this information over at least one piece of hardware that we designed, developed, manufactured or serviced. Celestica is the brand behind the brands you love in tech and we design, develop, and manufacture leading-edge Hardware Platform Solutions in Networking, Storage, and Server solutions from general purpose to customized Cloud, AI, machine learning, Edge and 5G deployments.

Across Data Centers and Enterprise deployments, we are partnered with an impressive roster of some of the world’s biggest tech companies. We work with 9 of the top 10 global internet service providers, 4 of the top 5 global storage providers, 3 of the top 5 networking OEMs, and the top 3 non-X86 server providers engineering solutions for this generation and the next.

Our customers experience firsthand the power of our people - people who share a passion for innovation, technology, collaboration, performance and quality. People who, together, make a formidable team that is not only transforming our company, but transforming the technology landscape of the future. Celestica might not be a household name, but as you evaluate the companies, industries, cultures and teams that you are considering for your next career move, we hope that one thing will become very clear:
Celestica is no ordinary company. We are change makers. Innovators. And we have an unrelenting drive to find the way for our customers.

Product marketing managers at Celestica play a pivotal role in shaping how global hyperscalers and Cloud Service Providers adopt and benefit from leading AI technology. These marketing professionals deeply understand their target audience’s everyday challenges and can succinctly explain how our product helps solve customer challenges. Through close collaborations with product owners, marketing content writers, engineering staff, product marketing managers are able to shape effective marketing content.

• Shape product marketing campaigns that target prospective customers.
• Define positioning and messaging for Celestica Connectivity and Cloud Solutions (CCS) that guide customers across the full solution lifecycle from ideation to adoption.
• Own development and delivery of core sales enablement assets to support the Global Accounts organization.
• Work closely with the go-to-market leaders, strategists, and architects to understand the adoption journey Celestica customers are going through, and translate these insights into a compelling storytelling.
• Craft differentiated messaging and content strategy (e.g. TLA, intro decks, presentations, whitepapers, infographics, webinars, etc.) in partnership with shared marketing resources.
• Establish the right metrics and KPIs that measure marketing effectiveness, optimize programs for maximum impact, and help continuously iterate on existing assets.
• Convert prospects into paying customers through consistent communications.

• Outline product marketing deployment timelines, in coordination with major events and new product launches
• Educate Sales and cross-functional teams on current solution messaging
• Manage team’s product marketing campaigns
• Craft Celestica’s product storytelling vision and voice

• Experience using data and metrics to drive improvements
• Experience building, executing and scaling cross-functional marketing programs
• Experience leading go-to-market for enterprise software or hardware product launches
• 6+ years of product marketing experience developing compelling, differentiated messaging, content, and positioning
• Strong written and verbal communication skills
• Deep understanding of data center market trends and product life cycles
• Firm grasp of ways to develop strategic product marketing campaigns

• Eight plus years of applicable experience

• Bachelor's degree in related field (Marketing or Business preferred) or consideration of an…