Senior Sales Marketing Manager; B2B

Who We Are

Nextdoor (NYSE: NXDR) is the essential neighborhood network. Neighbors, public agencies, and businesses use Nextdoor to connect around local information that matters in more than 340,000 neighborhoods across 11 countries. Nextdoor builds innovative technology to foster local community, share important news, and create neighborhood connections at scale.

#Team Nextdoor. We are committed to a warm and inclusive work environment that embraces a hybrid employment model, blending in‑office presence and work‑from‑home experience for our valued employees.

You will sit at the intersection of Sales, Product Marketing, and Revenue leadership, leading our B2B narrative, marketing strategy, and industry presence.

As a Senior Sales Marketing Manager you’ll own Nextdoor’s B2B positioning and storytelling, build a scalable marketing engine that makes Nextdoor a must‑buy for advertisers, and bring a strong, well‑informed point of view on how Nextdoor shows up to advertisers and agencies.

• B2B positioning & narrative:
  Own and continuously evolve Nextdoor’s B2B story—who we are, why we’re different, and how we drive business outcomes—and translate it into clear, compelling storytelling across master sales decks, one‑pagers, vertical/ad‑tech narratives, and thought‑leadership content.
• Go‑to‑market & channels:
  Lead the B2B marketing strategy and editorial calendar across industry events, sales collateral, the business website, and other scaled channels, with clear objectives, target audiences, and KPIs.
• Sales partnership & objection handling:
  Partner with senior Sales leaders on top accounts and priority categories, codify objection handling, and turn 1:1 solutions (RFPs, QBRs, email threads) into scalable tools, playbooks, and training.
• Creative, data & cross‑functional leadership:
  Work with Product marketing, Insights, Rev Ops, Design, and Comms to package data and case studies, brief/manage creative resources, and prioritize where Sales Marketing shows up to drive the greatest impact.
• Participate in in‑person Nextdoor events such as trainings, off‑sites, volunteer days, and team building exercises.
• Build in‑person relationships with team members and contribute to Nextdoor’s company culture.

• 10–12 years of experience in B2B marketing, sales marketing, or brand/advertising strategy, ideally in digital media, ad tech, or a related category.
• Proven track record of owning B2B positioning and narrative for a product, business line, or company and driving consistency across channels.
• Deep experience partnering with Sales and senior revenue leaders; you’re comfortable in account reviews, QBRs, and GTM planning conversations.
• Strong strategic storyteller who can move from insight to sharp POV to concrete collateral (decks, one‑pagers, narratives, and talk tracks).
• Experience leading B2B events and industry presence (selecting events, shaping our story on stage, partnering with Sales on meetings and follow‑ups).
• Comfortable digging into data and research to strengthen stories and handle objections (e.g., measurement, audience, brand safety, performance).
• Excellent written and visual communication skills; you know what a high‑performing sales deck looks like and how to get there.
• Comfortable using AI‑powered tools (for content exploration, deck and messaging iteration, research synthesis, or workflow automation) to move faster while raising the bar on quality.
• Ability to influence without direct authority and work effectively across Sales, Marketing, Product, and Operations.
• Hands‑on operator who is willing to roll up their sleeves to build, refine, and ship assets, not just set strategy.
• Eagerness to explore and apply AI and emerging technologies to reimagine how work gets done.

Compensation, benefits, perks, and recognition programs at Nextdoor come together to create our total rewards package. The starting salary for this role is expected to range from $175,000 to $195,000 on an annualized basis, or potentially greater in the event that your level of proficiency exceeds the level expected for the role. We…