Food & Wellness Livestream Host - Freelance Contractor ; On-Site

Food & Wellness Livestream Host - Freelance Contractor Role (On‑Site)

Vee Friends is a contemporary entertainment company that combines art, storytelling, collecting, events, and innovative technologies to build a community around a movement of kindness and positivity.

The company’s mission is to scale its unique Vee Friends characters and their attributes to create a better world. These characters foster a sense of community and inspire creativity, self‑discovery, accountability, and personal growth.

Originally hand‑drawn by Gary Vaynerchuk, the Vee Friends universe consists of 283 characters — each representing traits and qualities he admires and aims to inspire in others.

Vee Friends is seeking a high‑energy, relatable Food & Wellness Live Host (1099 contractor) to showcase wellness products through engaging, interactive live shopping experiences.

This role blends content creation, live selling, and storytelling, requiring someone who can authentically connect with audiences, communicate product benefits, and drive real‑time engagement and conversions.

As part of Vee Friends’ expanding Live Commerce ecosystem, this host will play a key role in launching and growing new product categories while building a loyal, engaged community.

• Host high‑energy on‑camera live shopping streams featuring food and wellness products.
• Demonstrate products in real time, communicate benefits, and drive purchasing decisions; maintain strong viewer engagement, momentum, and retention throughout broadcasts.

• Create engaging, relatable content that aligns with current trends and audience interests.
• Communicate product benefits in a natural, lifestyle‑driven way.
• Bring personality, authenticity, and creativity to every stream.

• Apply live selling best practices to improve conversion, engagement, and repeat viewership.
• Collaborate cross‑functionally with the Live Commerce team to understand performance metrics and optimize shows.
• Provide feedback and insights on content strategy, platform performance, and channel growth.

• Build and engage a loyal audience through consistent interaction and presence.
• Develop a recognizable on‑screen voice within the Vee Friends ecosystem.
• Support content creation beyond live streams, including social and promotional content.
• Share feedback on product performance, audience preferences, and emerging trends.
• Collaborate with product and brand teams to help shape future offerings.
• Stay informed on wellness trends, consumer behavior, and content formats.

• Confident, engaging, and high‑energy personality with strong live presentation skills.
• Comfortable improvising, interacting with chat, and maintaining energy during extended streams.

• Experience with live selling, content creation, or social commerce strongly preferred.
• Understanding of audience engagement, urgency, and conversion in a live format.
• Active presence on social platforms (Tik Tok, Instagram, etc.) with experience creating content or building an audience is a strong plus.

• Passion for health, wellness, or better‑for‑you products.
• Comfortable speaking about ingredients, benefits, and lifestyle positioning in an authentic way.

• Ability to quickly learn and represent the Vee Friends brand, products, and storytelling.
• Excited to grow within a fast‑paced, evolving environment.

• Familiarity with streaming tools (OBS, Streamyard, etc.) preferred.
• Strong communication skills and professionalism in customer‑facing environments.
• Interested in contributing beyond hosting — including content, strategy, and community building.

This is an opportunity to be part of a rapidly growing live commerce ecosystem at a brand that sits at the intersection of collectibles, entertainment, and community
.

Top performers will have the opportunity to:

• Grow their personal brand and on‑camera presence.
• Help launch and scale new product categories.
• Become a key face within Vee Friends’ live commerce channels.
• Expand into additional roles across the Vee Friends ecosystem.

• Compensation: $25–$30/hour, based on experience and performance.
• Up to 25 hours per week.
• On‑site role based in NYC.
• Opportunities for increased hours, recurring programming, and expanded responsibilities based on performance.

Schedule:

Flexible hours, including evenings and weekends for live shows.
Environment:
In‑person studio setting in NYC.

The pay range for this role is:

25 - 30 USD per hour (Vee Friends Main Work Location)