Media Supervisor

Responsibilities

• Create and manage digital and traditional media plans that meet client objectives and goals, with an emphasis on innovation, efficiency and collaboration.
• Collaborate with Client Services and Creative team members to ensure we are providing the best possible service to our clients and are meeting KPI goals across digital and traditional media.
• Analyze and evaluate reporting data; compose actionable insights and optimization recommendations.
• Work with the Media Buying team to execute and optimize campaigns, ensuring our dollars are working hard for us.
• Reconcile media vendor billing on a monthly basis.
• Participate in client meetings, such as presenting a new media plan or a recent media performance report.
• Oversee new vendor procurement: regularly scheduling discovery calls with potential partners, identifying account-specific applications, and relaying this information to the team as necessary.

• A minimum of 5+ years of experience in digital media planning in an ad agency.
• Experience in planning and managing performance media campaigns, optimizing for ecommerce sales.
• A strong working knowledge of the following digital platforms:
• - Programmatic DSP’s such as The Trade Desk
• - Paid social platforms such as Meta and Tik Tok
• - 3rd Party Ad Servers such as Google CM360
• - Previous experience and familiarity with Google Analytics is a bonus
• Experience with managing campaign budgets across multiple platforms.
• Proficiency in Google Sheets, Google Docs, and Google Slides.
• Previous experience in Prisma/Media Ocean is a bonus.