Creative Strategist

Creative Director

Bullish is an institutionally focused global digital asset platform that provides market infrastructure and information services. These include:
Bullish Exchange a regulated and institutionally focused digital assets spot and derivatives exchange, integrating a high-performance central limit order book matching engine with automated market making to provide deep and predictable liquidity. Bullish Exchange is regulated in Germany, Hong Kong, and Gibraltar. Coin Desk Indices a collection of tradable proprietary and single-asset benchmarks and indices that track the performance of digital assets for global institutions in the digital assets and traditional finance industries.

Coin Desk Data - a broad suite of digital assets market data and analytics, providing real-time insights into prices, trends, and market dynamics. Coin Desk Insights a digital asset media and events provider and operator of , a digital media platform that covers news and insights about digital assets, the underlying markets, policy, and blockchain technology.

Reports to:

VP, Creative

We are seeking a visionary Creative Director to lead the next chapter of brand and creative expression for Bullish and Coin Desk. This is a hands‑on, high‑impact role that pairs creative vision with disciplined craft, set against the backdrop of an ecosystem of brands operating at the frontier of crypto‑finance and media. As Creative Director, you will steward our brand systems as they mature, expand, and split into new audience layers translating raw ideas into bold visual language that moves people.

You bring an injection of inspiration to the team: a deep curiosity for emerging tools, an active practice with AI‑assisted workflows, and an instinct for where craft, storytelling, and technology meet. Steering the work and raising the ceiling of what the team believes is possible.

• Lead the creative expression for Bullish and Coin Desk across marketing, events, business, editorial, web, and media surfaces setting a clear, ambitious bar for craft and originality.
• Steward and evolve the brand systems of both Bullish and Coin Desk as they mature: deepening visual language across touch points, supporting the brands with new audiences and products, and rewiring for the AI era.
• Develop and direct brand motion language establishing how our brands move, transition, and behave across film, social, product, events, and digital surfaces. Treat motion as a primary expression of brand, not a finishing layer.
• Direct creative output at the project and program level guiding designers and marketing partners through briefing, ideation, critique, and delivery.
• Champion a modern, exploratory creative practice actively tinkering with tools, mediums, AI workflows, and emerging design technologies; bringing the team along on the journey together.
• Keep the brand system moving adapting, extending, and rolling out the assets and guides that scale: brand portals, agency guidelines, LLM‑ and connector‑ready brand inputs, corporate templates, and partner‑facing systems.
• Partner cross‑functionally with Marketing, Product, Content, Events, Business, and Executive leadership to ensure creative work solves the right problems with aesthetic ambition.
• Own brand expression for the audiences across our ecosystem digital and product marketing, campaigns, sales collateral, event identity, research reports, social, multimedia, product lines and launches.
• Shape the strategy for custom imagery asset management, AI‑generated visuals, and visual differentiation across our brands, content lines, and tech stacks.
• Oversee creative for group‑level operations such as office branding, internal comms, swag drops, and creative services for the company.
• Present and articulate creative direction to senior leadership and stakeholders with clarity, conviction, and storytelling craft.
• Inspire and elevate the team modeling rigorous refinement, low ego, and accountable execution; embedding a culture where curiosity and craft are the standard.

• 10+ years of professional experience leading brand and digital creative work at a leading studio, agency, or in‑house…