Experimentation Manager, CNBC & MS
Listed on 2026-07-18
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Marketing / Advertising / PR
Digital Marketing, Marketing Strategy
Location: New York
Company Description
VERSANT (Nasdaq: VSNT) is an industry‑changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates across four core markets: political news and opinion, business news and personal finance, golf, and sports and genre entertainment. These markets are served through a powerful portfolio of iconic and innovative brands, including CNBC, MS NOW, USA Network, Golf Channel, Oxygen, E!,
SYFY, and Versant’s sports division USA Sports, along with complementary digital assets including Fandango, Rotten Tomatoes, Golf Now and Golf Pass.
We’re looking for a strategic and data‑driven Manager, Experimentation to lead and scale our A/B testing practice across brands, driving more rigorous, insight‑led decision making. This role will own the experimentation roadmap, designing high‑impact tests and ensuring a cohesive testing strategy where learnings build over time. You’ll partner closely with analytics, product, editorial, marketing, and engineering teams to define hypotheses, structure experiments with statistical rigor, and ensure tests are executed and interpreted correctly.
By maintaining a centralized view of all experimentation and a robust learning library, you’ll help the organization avoid conflicting tests, accelerate insight generation, and translate results into clear, actionable recommendations that drive growth and performance.
- Define and prioritize a portfolio of high‑impact tests aligned to business goals across product, editorial, marketing, and growth
- Partner with cross‑functional teams to translate business questions into clear, testable hypotheses
- Design experiments end‑to‑end, including success metrics, test structure, segmentation, and measurement approach
- Create a structured repository of experiment results, insights, and recommendations
- Synthesize findings across tests to identify broader patterns and opportunities
- Establish best practices for experiment design, execution, and analysis
- Collaborate with analytics, product, editorial, marketing, and engineering teams to embed experimentation into key workflows
- 5+ years of experience in experimentation, product analytics, or a related quantitative field
- Strong foundation in statistics, including hypothesis testing, experimental design, and causal inference
- Hands‑on experience designing and analyzing A/B tests, ideally using tools such as Amplitude or similar experimentation platforms
- Proven ability to translate business problems into structured experiments and actionable insights
- Expertise in languages such as SQL, Python/R and experience with tools such as Databricks/Snowflake, Adobe/Google Analytics, Amplitude, Tableau/Looker/Omni, and experimentation platforms
- Experience working cross‑functionally with product, marketing, editorial, and engineering teams
- Strong communication skills, with the ability to clearly explain methodology, results, and trade‑offs to both technical and non‑technical stakeholders
- Ability to manage multiple concurrent experiments and prioritize effectively in a fast‑paced environment
- Passion for building scalable processes and fostering a culture of experimentation
- Hybrid:
This position has been designated as hybrid, generally contributing from the office a minimum of three days per week. This position is eligible for company‑sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. - Salary range: $110,000 - $130,000 (bonus eligible)
As part of our selection process, external candidates may be required to attend an in‑person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the…
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