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Lifecycle Growth Lead: Cross-Sell & Expansion; Hybrid
Job in
New York, New York County, New York, 10261, USA
Listed on 2026-07-24
Listing for:
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Full Time
position Listed on 2026-07-24
Job specializations:
-
Marketing / Advertising / PR
Marketing Strategy, Digital Marketing
Job Description & How to Apply Below
Location: New York
Gen in NYC seeks a seasoned lifecycle/retention marketer to own Cross‑Sell & Expansion within Money Lion’s Growth & Retention function. You’ll craft end‑to‑end journeys and drive multi‑product monetization using AI decisioning and a collaborative stack of Product, Data, Creative, and Martech.
You’ll combine strategic thinking with hands‑on execution in Iterable, Braze, and Salesforce Marketing Cloud, leveraging data to optimize journeys, experiments, and conversions.
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