Senior Director, Narrative & Editorial
Listed on 2026-07-24
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Marketing / Advertising / PR
Marketing Communications -
Management
Organizational Overview
Smile Train is the world’s leading cleft-focused organization. Our vision is a world where everyone has access to safe, high-quality comprehensive cleft care and can live a full and healthy life. We train and support doctors and other medical professionals to provide our patients with free, life-changing, comprehensive cleft treatment. This sustainable model has allowed us to support more than 2 million cleft surgeries in 95+ countries since our founding in 1999, and we’re still just getting started.
We are truly changing the world one smile at a time.
Make a Difference!
As Smile Train's Senior Director, Narrative & Editorial, you will develop and steward the organization's global narrative while ensuring editorial excellence across every communications channel. Reporting to the Vice President, Communications, this strategic leader serves as Smile Train's chief storyteller and editor, shaping how the organization communicates across digital, social, executive, donor, and organizational communications.
This role owns editorial strategy, content governance, and narrative development, ensuring every communication reflects Smile Train's mission, voice, and strategic priorities. Success requires deep expertise across communication channels and an understanding that each platform—from Linked In and Instagram to the website, donor materials, and executive communications—demands a distinct editorial voice while reinforcing one cohesive brand narrative.
The Senior Director will oversee editorial planning and serve as a trusted partner to Development, Programs, Advocacy, and Creative teams, ensuring all communications meet the highest standards of quality, consistency, audience engagement, and brand integrity.
Key Responsibilities Narrative Strategy- Lead and evolve Smile Train's global narrative, aligning messaging with the organization's mission, strategy, and leadership in comprehensive cleft care.
- Translate organizational priorities into compelling stories for donors, partners, policymakers, healthcare professionals, media, and the public.
- Develop messaging frameworks and editorial themes that support integrated campaigns and elevate conversations around health systems, equity, and comprehensive cleft care.
- Serve as the organization's chief editor, ensuring excellence in writing, editing, accuracy, accessibility, and consistency.
- Establish editorial standards, style guides, and governance.
- Lead the editorial calendar and edit executive communications, speeches, reports, thought leadership, and campaign content.
- Oversee editorial strategy across the website, social media, executive communications, newsletters, email, campaigns, blogs, and organizational communications.
- Ensure each channel has a distinct voice and audience‑specific strategy while reinforcing a cohesive brand narrative.
- Use audience insights and analytics to optimize content performance.
- Partner with Development, Programs, Advocacy, Executive Leadership, Regional Communications, and Creative Services to deliver integrated, high-impact storytelling.
- Provide strategic editorial guidance for fundraising, marketing, and organizational communications.
- Champion editorial quality, brand consistency, and inclusive, culturally responsive communications.
- Mentor communications professionals, strengthen editorial processes, and foster a culture of collaboration and continuous improvement.
The ideal candidate is a strategic storyteller and accomplished editorial leader who can shape an organization's narrative while maintaining exceptional standards for writing and editing. They translate complex ideas into compelling, audience-centered content that builds trust, inspires action, and advances organizational goals.
They possess deep expertise across digital, social, executive, and organizational communications, understanding how each channel requires a distinct voice while reinforcing a unified brand narrative. Highly collaborative, they build trusted partnerships across functions and are skilled at elevating ideas through…
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