Head of Demand Generation
Listed on 2026-07-31
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Marketing / Advertising / PR
Digital Marketing, Marketing Strategy, Marketing Manager
For our client, we are seeking a Head Of Demand Generation to join the team of a leader in the Enterprise Technology space. This role will drive search and content-led growth initiatives that improve visibility, acquisition, and measurable demand. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements.
The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.
Location:
New York, NY - US based candidates only, no visa sponsorship available
Compensation: $200,000 – $260,000 annually
Responsibilities- Own the demand generation strategy and execution aligned with company goals
- Lead the scaling of demand generation programs across various channels
- Implement data-driven initiatives to nurture leads and drive conversions
- Create multi-channel campaigns tailored to segments throughout the client journey
- Expand brand recognition across new and existing client demographics
- Develop and oversee event strategies for lead generation and brand building
- Manage marketing budgets across digital channels to enhance brand visibility and user engagement
- Analyze performance with KPI tracking to optimize marketing efforts and strategies
- Build and mentor a high-performing marketing team
- 10+ years in demand generation, ideally in B2B SaaS or financial services marketing
- Proven success in building and leading demand generation teams
- Strong expertise in digital marketing channels like paid search and social media
- Ability to engage cross-functional teams and manage diverse stakeholders
- Proficiency in developing and executing event strategies as part of marketing efforts
- Experience with analytics and KPI tracking to optimize campaign performance
- Bonus and equity opportunities as part of compensation
- Comprehensive benefits package to support health and well-being
- Flexible work environment, adaptable to different work locations
Our client is an equal opportunity employer.
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