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Global Rider Growth: Performance Marketing Principal
Job in
New York, New York County, New York, 10261, USA
Listed on 2026-08-02
Listing for:
Doist
Full Time
position Listed on 2026-08-02
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Strategy, Marketing Manager
Job Description & How to Apply Below
Via is seeking a Performance Marketing Principal to own global ridership outcomes and marketing budgets for transportation services. You will design, launch, and optimize multi-market campaigns across paid social, display and OOH, using data and experimentation to maximize ridership at efficient costs.
You will lead lifecycle programs, conduct funnel analyses, and scale local tactics into replicable playbooks while collaborating with market teams to tailor strategies to dynamics.
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