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Intermediary Channel Marketing, Senior Associate

Job in New York, New York County, New York, 10261, USA
Listing for: Morgan Stanley
Full Time position
Listed on 2026-08-04
Job specializations:
  • Marketing / Advertising / PR
    Marketing Communications, Marketing Management, Marketing Strategy, Digital Marketing
Salary/Wage Range or Industry Benchmark: 115000 - 130000 USD Yearly USD 115000.00 130000.00 YEAR
Job Description & How to Apply Below
Position: Intermediary Channel Marketing, Senior Associate,
Location: New York

Morgan Stanley Investment Management ("MSIM"), together with its investment advisory affiliates, operates in 25 countries with $1.9 Tn in assets under management or supervision as of March 31, 2026. MSIM strives to provide outstanding long-term investment performance, service and a comprehensive suite of investment management solutions to a diverse client base, which includes governments, institutions, corporations and individuals worldwide.

The Senior Associate will develop and execute channel marketing strategies that support the firm's intermediary distribution business, with a focus on alternative investment solutions. This individual will serve as a key marketing partner to the Alternatives sales teams, helping drive advisor engagement, support fundraising efforts, and elevate awareness of the firm's alternatives capabilities across broker-dealer, wirehouse, bank, and RIA channels.

Working closely with the broader Morgan Stanley Investment Management Marketing teams, Alternatives Product Marketing and Sales the Senior Associate will lead the execution of alternatives-focused campaigns, communications, events, and sales enablement initiatives while partnering with Channel Marketing colleagues on broader intermediary marketing programs. Experience with in intermediary channel marketing is required; alternatives marketing experience is preferred but not required.

Primary Responsibilities
  • Serve as the primary Channel Marketing partner for the Alternatives business, supporting the marketing needs of the Alternatives sales organization and associated business priorities.
  • Develop and execute marketing programs that support alternative investment strategies and solutions, including product launches, fundraising campaigns, thought leadership initiatives, advisor education programs, webinars, and events.
  • Partner closely with Alternatives Product Marketing and sales leadership to translate business objectives into effective intermediary marketing strategies and deliverables.
  • Create and manage marketing campaigns across digital, email, content, social, and event channels designed to drive awareness, engagement, and demand among financial advisors.
  • Collaborate with other Channel Marketing managers to incorporate alternative investment capabilities into broader intermediary campaigns and sales initiatives.
  • Lead the marketing support and promotion of conferences, roadshows, webinars, due diligence events, and other advisor-facing programs.
  • Manage channel marketing deliverables from concept through execution, partnering with creative, editorial, digital, compliance, and production teams.
  • Develop campaign measurement and reporting frameworks to evaluate effectiveness and identify opportunities for optimization.
  • Build strong relationships across Sales, Product Marketing, Compliance, Legal, and Marketing to ensure coordinated execution and a consistent client experience.
  • Assist the Channel Marketing team with other strategic initiatives and special projects.
Job Requirements
  • Bachelor's degree or equivalent experience.
  • 5-8 years of marketing experience within asset management or financial services.
  • Demonstrated experience developing and executing marketing programs for intermediary distribution channels, including broker-dealers, RIAs, wirehouses, and banks.
  • Strong understanding of intermediary sales and marketing dynamics, advisor engagement strategies, and channel-based marketing programs.
  • Experience with alternative investments, private markets, private credit, private equity, hedge funds, real assets, or related investment solutions preferred.
  • Excellent project management skills with the ability to manage multiple initiatives simultaneously.
  • Strong written, verbal, and presentation skills.
  • Proven ability to build relationships and collaborate across sales, product, marketing, and investment teams.
  • Results-oriented mindset with experience measuring and optimizing marketing effectiveness.
WHAT YOU CAN EXPECT FROM MORGAN STANLEY:

At Morgan Stanley, we raise, manage and allocate capital for our clients - helping them reach their goals. We do it in a way that is differentiated - and we've done that for 90 years. Our values - putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back - aren't just beliefs, they guide the decisions we make every day to do what's best for our clients, communities and more than 80,000 employees in 1,200 offices across 42 countries.

At Morgan Stanley, you'll find an opportunity to work alongside the best and the brightest, in an environment where you are supported and empowered. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry.

There's also ample opportunity to move about the…

Position Requirements
10+ Years work experience
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