National Organizer for Communications

About The Right To The City Alliance (RTTC)

Right to the City Alliance (RTTC) emerged in 2007 with a strong and powerful vision to
1) halt the displacement of low-income people, Black, Indigenous, and people of color, LGBTQ communities, and youth of color, and
2) protect and expand affordable housing in tandem with a broader movement to build democratic and just healthy communities for the 21st century.

Since its inception, RTTC has quickly grown to encompass over 90 community-based racial, economic, gender, and environmental justice organizations located in 26 states and 45 cities. Representing true grassroots power and leadership of the most impacted, RTTC’s member organizations weave together local on-the-ground organizing, policy, and advocacy campaigns to build a robust and unstoppable national movement for inclusive, healthy housing and community development.

We take the work seriously, but not ourselves:
Right to the City is committed to a work culture of care and balance. We understand that rigor and rest are compatible and both are necessary to reach our movement building goals. We actively work to audit our policy and culture in service of our commitment to racial justice and feminist praxis. Principled struggle and generative conflict are core commitments and we take a transformative approach to resolving harm.

While we take our commitments seriously, our work environment commonly includes jokes, laughter, celebration and all other manner of enjoyable human experiences.

The National Organizer for Communications leads RTTC’s owned media, digital organizing, and supporter engagement strategies. This role is responsible for growing and mobilizing RTTC’s audience through email, social media, digital campaigns, and rapid response moments—turning narrative into action and action into power. This role is execution-forward, data-informed, and campaign-centered. The person in this position will work closely with the Senior Organizer and Associate Director for Communications to ensure digital work supports our growing movement for dignified, affordable and safe homes for all.

The ideal candidate will be someone who is multifaceted, able to adapt to changing conditions, believes deeply in self-determination and community power, and who embodies a commitment to both personal and systemic transformation.

This position

Reports to:

the Senior Organizer for Communications and is part of the Communications Team within the larger Organizing Department.

• Lead RTTC’s digital organizing strategy to grow, engage, and mobilize supporters across campaigns
• Develop and execute ladders of engagement that move supporters from awareness to action
• Create digital campaign assets including emails, petitions, scripts, graphics, videos, memes, and shareable content
• Identify moments for escalation and support or lead rapid response actions online
• Manage and maintain data integrity in Every Action, including list segmentation and audience targeting

• Lead RTTC’s social media presence across platforms, ensuring a consistent, relevant voice and strategic alignment
• Manage the full content lifecycle from ideation through publishing and amplification
• Develop social media toolkits and content strategies for RTTC and member use
• Track and amplify content from member organizations and allies
• Monitor trends and political moments to inform timely content
• Ensure consistent and timely responses to comments and direct messages on all social media platforms

• Own RTTC’s email program, including newsletters, campaign emails, action alerts, and organizational updates (SO will own member-facing email communications)
• Coordinate with staff to gather campaign updates, political analysis, and storytelling content

• Establish digital metrics and goals tied to campaign and organizational strategy outcomes
• Produce bi-monthly reports on email, social, and digital performance
• Use analytics to iterate on content, targeting, and engagement strategies
• Support light paid digital campaigns as needed