Manager, Sports Marketing

Omnicom Media (OM), the media services division of Omnicom Group Inc. (NYSE: OMC) – delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OM connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world’s leading brands in OM agencies around the globe.

Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) – delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world’s leading brands in OMG agencies around the globe.

Optimum Sports is the dedicated sports marketing agency within OMG. Unlike traditional sports marketing agencies, Optimum Sports operates across both the Sports Sponsorship and Sports Media landscapes. With the combination of both disciplines under a single offering, Optimum Sports is able to provide its clients with unique and advantageous marketplace leverage through which it delivers cohesive, multi-platform sports marketing strategies. Ingrained with the latest research and ROI tools, Optimum Sports facilitates everything from Ideation to Execution to Actualization.

The Supervisor, Sports Strategy will support the development of sports marketing recommendations that are strategically aligned to client objectives, audience needs, and brand priorities. This role sits at the front end of the planning process, helping assess where sports can play a meaningful role within broader marketing strategies and ensuring opportunities are evaluated through both a strategic and business lens.

This position is best suited for a candidate with a strong foundation in planning, partnerships, media, talent, or integrated marketing who is looking to deepen their experience in sports strategy. The role is less focused on day-to-day activation management and more focused on strategic alignment, opportunity evaluation, recommendation development, and cross-functional planning support.

The ideal candidate is intellectually curious, highly organized, and comfortable working across multiple stakeholders to turn business needs and marketplace complexity into clear, actionable recommendations.

• Support the development of sports marketing strategies rooted in client business objectives, brand positioning, target audience behaviors, and marketplace opportunity
• Help determine the role sports can play within broader communications, media, and marketing plans
• Translate client and internal briefs into clear strategic direction, including key planning considerations, evaluation criteria, and recommendation pathways
• Contribute to the creation of strategic frameworks, POVs, opportunity assessments, and presentation materials used to guide internal and client decision-making
• Help ensure sports recommendations are aligned to brand fit, audience relevance, and expected business impact before activation planning begins

• Evaluate sports properties, media opportunities, sponsorship platforms, and partner offerings against client goals and planning criteria
• Develop recommendations across media, partnerships, content, experiential, talent, and broader sports marketing ecosystems
• Assess opportunities based on audience alignment, strategic relevance, scalability, measurement potential, and overall business value
• Partner with internal teams and external stakeholders to shape tailored, insight-driven solutions for clients
• Help define the optimal asset mix, platform structure, and strategic…