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Backlist Marketing Manager – Kids & YA

Job in New York, New York County, New York, 10261, USA
Listing for: Bertelsmann-Jobs
Full Time position
Listed on 2026-08-06
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 70000 - 85000 USD Yearly USD 70000.00 85000.00 YEAR
Job Description & How to Apply Below
Location: New York

Penguin Young Readers, part of Penguin Random House, seeks a Marketing Manager to develop data-driven campaigns that maximize backlist sales across Children's and YA. You will partner with Editorial, Sales, Publicity, and Consumer Insights to create plans that leverage market trends and seasonal moments.

In this role you will oversee marketing plans for priority titles, analyze performance data, manage budgets, and drive discoverability across channels, with a focus on sustaining momentum and

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