SVP, Global Head of GTM and Enablement

We’re looking for a SVP, Global Head of GTM and Enablement to join our team in New York and play a key role in shaping the future of neuro-contextual advertising at a global scale.

Seedtag is the leading Neuro-Contextual Advertising Company.
We are redefining how advertising works in a privacy-first world by moving beyond keywords and cookies, towards understanding human emotion, intent, and context.

Powered by advanced AI and neuroscience, our proprietary technology, Liz, delivers a deep, human-like understanding of content and attention. This enables brands to connect with audiences at the right moment, in the right mindset, with ads that are relevant, engaging, and respectful of the user experience.

Founded in 2014 by two ex-Googlers, Seedtag has grown into a global company with 500+ Seed taggers across 17 countries, backed by €250M in funding, and expanding rapidly across the open web and Connected TV.

We’re not just building technology, we’re rewriting the rules of advertising.

As SVP, Global Head of GTM and Enablement, you will own Seedtag’s global go-to-market operating system end to end. You are the connective tissue between Product, Commercial, and the regions — the leader who translates platform capability into sales narratives, packages, and insights that win in market, and who builds the enablement engine that lets every commercial team execute at the highest level.

This is a general-manager role, not a sales-support role. You will lead global commercial strategy across three regions, own the GTM plans for new products and business lines (CTV, curation, commerce, and beyond), inform pricing and set packaging, negotiate directly with our strategic measurement partners, and stand up the training, tools, and playbooks that scale the commercial organization. You will be goaled on the health and scaling of the go-to-market function — margin, deal quality, and commercial readiness — not on a personal sales quota.

You will partner daily with Product and Product Marketing to inform and shape our roadmap and positioning, with regional commercial leaders to keep global strategy coherent, and with Measurement, Planning, Sales Enablement and Client Success to turn insight into revenue. The role reports to the Chief Revenue Officer.

As SVP, Global Head of GTM and Enablement, you will:

Global GTM Strategy & Product Commercialization

• Own the global go-to-market operating system: a single GTM calendar, launch tiering, and agree on a formal RASCI across Product, Product Marketing, Commercial Strategy, and Enablement.

• Build the end-to-end GTM plan for every new product, feature, and business line — positioning, packaging, pricing, sales narrative, and launch sequencing — and sign off on commercial readiness before each launch ships.

• Serve as the standing commercial translator between Product and the field: turn platform capability into value propositions, decks, battle cards, and objection-handling guides, and represent the commercial voice in product forums and steercos.

• Stand up and scale new commercial motions and business lines (e.g., CTV, curation, commerce media, mid-market/DSP monetization), including pipeline, packaging, and go-to-market design.

• React quickly to market feedback — competitive moves, agency demand, pricing pressure — and feed structured signal back into the product roadmap.

Commercial Strategy, Pricing & Monetization

• Own commercial strategy globally with regional coherence: run the cross-regional forum that keeps NA, LATAM, and EMEA aligned on narrative, packages, and incentives.

• Set and enforce product rate-cards and pricing models, and margin standards across managed service, programmatic, PMP, and CTV; own margin as a number and lead the optimization discipline behind it.

• Design commercial packages with measurable success criteria tied to deal size, win rate, and profitability.

• Bring deep, hands-on fluency in exchange economics — bidstream signals, win rates, floors, rebates, and post-auction mechanics — to every pricing and supply decision.

Sales Enablement & Training

• Define and execute a world-class global enablement strategy aligned to company growth…