External Engagement Coordinator

Location: New York

About Asphalt Green Asphalt Green is a nonprofit organization that transforms lives and builds community through sports, fitness, and play for all.

Each year, Asphalt Green serves thousands of New Yorkers through sports, aquatics, fitness, camps, and community programs that promote health, personal growth, and lifelong participation in physical activity. Across three campuses and numerous community partnerships, Asphalt Green is committed to providing high-quality programs that are inclusive, accessible, and rooted in excellence.

Asphalt Green believes that access to movement, sport, and wellness can change lives. Our work helps young people develop confidence, resilience, leadership skills, and healthy habits that extend far beyond the playing field.

About the Role Asphalt Green is seeking an organized, creative, and relationship-driven External Engagement Coordinator to support the execution of Asphalt Green’s external engagement, partnership, community outreach, public relations, and visibility efforts.

Reporting to the External Engagement Manager, this role helps coordinate external events, community activations, partnership initiatives, media tracking, CRM updates, outreach materials, and administrative support connected to Asphalt Green’s public-facing work.

The External Engagement Coordinator serves as an Asphalt Green ambassador at external events and helps ensure the organization is represented clearly, professionally, and consistently in the community. This role requires strong communication skills, attention to detail, organization, comfort with networking, and the ability to support multiple projects s is a hybrid-eligible role that requires frequent fieldwork, including community events, conferences, street fairs, school fundraisers, partner activations, and other external engagement opportunities.

Why This Role Matters External engagement helps Asphalt Green build stronger relationships, increase visibility, and connect more people to our programs, services, and mission.

The External Engagement Coordinator helps bring this work to life by supporting events, partnerships, outreach, media tracking, and public-facing initiatives. Strong coordination in this role helps Asphalt Green show up prepared, organized, professional, and on-brand when engaging with community members, partners, schools, media contacts, local businesses, elected officials, and other stakeholders.

This role directly supports Asphalt Green’s ability to expand awareness, strengthen community relationships, and maintain a consistent presence across New York City.

What You’ll DoEvent Coordination and External Activations Support Asphalt Green’s participation in external events, including street fairs, conferences, school fundraisers, community events, and partner activations.

Serve as an Asphalt Green ambassador at external events as needed.

Support event-day staff with marketing materials, program information, talking points, and updates.

Help ensure event staff is prepared to answer questions and represent Asphalt Green accurately.

Manage event lead generation processes, including collecting, organizing, and updating leads in the CRM.Create and maintain a library of external event materials.

Track external event inventory, materials, supplies, and budget updates.

Complete event documentation, including participation forms, event notes, and post-event recaps.

Coordinate event logistics, materials, schedules, and follow-up tasks as needed.

Partnerships and Community Outreach Collaborate with the Senior Director of External Engagement and External Engagement Manager to research, contact, and support partner relationships.

Assist with outreach to community organizations, schools, local businesses, public agencies, and mission-aligned partners.

Support efforts to grow membership affiliations and strengthen community partnerships.

Establish and maintain local business partnerships and community connections.

Take the lead on school and community auction participation, execution, tracking, and follow-up.

Assist with partner lists, VIP guest lists, elected official contacts, athlete contacts, and other stakeholder lists for Asphalt…