Senior Content Marketing Manager

Stream is on a mission to bring financial wellbeing to all workers.

We partner with some of the world's most well-known employers, like Crate & Barrel, Driven Brands, General Electric, New Balance, Restaurant Brands International (RBI) and others, to give their teams access to fairer financial services. Over 3 million people track their shifts and earnings, start their first savings account, use budgeting tools, access financial education and choose when they want to get paid.

All in one smartphone app.

Stream is unique: VC-backed and growing at scale-up pace, but with a social conscience. Some of the world's leading financial charities and impact funds were our founding investors.

You'd be joining a team of over 300 passionate, ambitious people across the UK, Europe and US, building a category-leading Fin Tech product with the mission to improve the lives of millions.

Stream's US marketing function is in build mode, and this is one of the first dedicated content hires on the team. We're looking for a Senior Content Marketing Manager to own our content strategy and shape how Stream shows up in the market. This is a role for a strong writer with real ideas: someone who can develop original concepts, angles, and formats that make Stream stand out in a crowded category, and then bring them to life across the funnel.

You’ll report directly to the VP of Marketing (US) and operate with a high degree of autonomy. We want someone who sets the strategy and runs with it, sweats the craft, and treats content as a way to build Stream's voice and authority, not just fill a calendar.

• Own Stream's US content strategy end to end, from the big-picture narrative down to the individual asset
• Develop original concepts, angles, and formats that differentiate Stream and earn attention in a category full of sameness
• Build content across the funnel, from guides and case studies to editorial and sales enablement, that moves audiences from awareness to demo
• Treat SEO as a core discipline within that strategy, shaping content that ranks and reaches the right people

• Partner with Stream's Impact team, our in-house research function, as a creative collaborator rather than a downstream channel
• The Impact team runs a proprietary research programme on the financial lives of frontline and hourly workers; you'll shape how that research becomes standout content, and bring your own ideas and storytelling to the work

• Work with Stream's PR agency to identify content, data, and stories that fuel new pitches and drive earned coverage

• Edit and elevate copy across the marketing department, acting as a quality bar for everything Stream publishes

• 7+ years of content marketing experience
• A journalism background strongly preferred; writers who trained in journalism and moved into content marketing are an excellent fit
• A portfolio that shows original thinking and strong writing, not just volume
• A proven track record of working autonomously and owning content strategy with minimal oversight
• Strong SEO fundamentals and experience writing for search
• Experience producing guides, case studies, and sales enablement content
• A sharp editorial eye and the ability to raise the quality of others' writing
• Confidence working with external PR partners to shape stories and pitches

3 months:
You've ramped up on Stream's positioning, audience, and existing content, and built strong working relationships with the Impact team and the PR agency. You've audited the current content footprint, identified where Stream's voice can be sharper and more distinctive, and shaped a content strategy with a clear point of view. Publishing is underway.

6 months: A consistent, high-quality content stream is running across the funnel, carrying original ideas and formats that are recognisably Stream. You're operating with full autonomy, the PR agency relationship is producing pitches and coverage off the back of your content, and copy quality across the department has visibly lifted with you as the editorial bar.

12 months:
You've…