GTM Enablement Manager

Inspira Education Group is one of the fastest-growing edtech startups in the US. We started with a simple mission to democratize access to high-quality coaching so that every student in the world has an equal opportunity to access the best opportunities.

As the world’s leading network of top admissions coaches in medical, legal, business, and college studies, we’re building software and services in one place—disrupting long-entrenched application processes with products and experiences that strive to provide an equal platform for candidates from diverse backgrounds worldwide.

As one of the fastest-growing edtech firms in the world, we are backed by some of the leading venture capital firms and investors in the world, including Zeev Ventures, Quiet Capital, Craft Ventures and Jeff Fluhr (Founder of Stubhub).

We're looking for a strategic and collaborative GTM Enablement Manager to help scale our go-to-market organization. In this role, you'll partner across Sales, Product, Product Marketing, Revenue Operations, Customer Experience, Recruiting, and Learning & Development to ensure our customer-facing teams have the knowledge, tools, processes, and content they need to deliver an exceptional customer experience and drive business results.

You'll serve as the connective tissue across our GTM organization—translating strategy into execution, identifying performance gaps, enabling successful product launches, and creating scalable programs that improve sales effectiveness and customer outcomes.

If you enjoy solving sales challenges, influencing cross-functional teams, and building programs that have measurable impact, we'd love to meet you.

• Design, build, and continuously improve onboarding programs to accelerate new-hire ramp time.
• Develop ongoing training programs that strengthen product knowledge, consultative selling, objection handling, and customer experience.
• Create certifications, learning paths, coaching resources, and sales enablement programs.
• Analyze sales performance trends and identify opportunities for targeted enablement initiatives.

• Analyze conversion, win/loss, and retention data to identify what's working and feed it back into training
• Review call recordings and customer interactions to surface best practices from top performers and turn them into repeatable playbooks
• Track and report on enablement-specific metrics and their downstream impact on conversion or win rate

• Partner with Product Marketing to translate positioning, messaging, and competitive insights into practical sales playbooks, talk tracks, FAQs, and customer-facing resources.
• Collaborate with Product Management to prepare customer-facing teams for product launches by developing training, enablement content, and readiness plans.
• Work closely with Marketing to ensure campaign messaging is consistently reflected throughout the customer journey.
• Partner with Revenue Operations to support CRM adoption, process improvements, sales workflows, and operational readiness.
• Collaborate with Customer Experience and Customer Success teams to improve onboarding, retention, upsell, and support experiences.
• Gather frontline feedback and communicate customer insights back to Product, Marketing, and Sales Leadership to continuously improve our GTM strategy.

• Create and refine high-converting playbooks, call scripts, objection-handling guides, and cross-sell/upsell matrices for the sales team.
• Own the organization and maintenance of sales enablement content, including playbooks, product documentation, competitive battle cards, sales presentations, and knowledge resources.
• Ensure customer-facing teams have easy access to current, accurate, and actionable enablement materials.
• Package customer proof points, case studies, and FAQs into reusable assets teams can pull from in the moment
• Develop scalable communication plans for product launches, process updates, and organizational changes.

• Own or co-own enablement tooling (e.g., CRM/helpdesk macros, content/asset libraries, call recording platforms) so teams can find the right resource in seconds,…