Paid Media & Sponsorships Senior Manager

Our client, a premier dining reservation technology company (to be disclosed during process), is hiring a Paid Media & Sponsor ships Senior Manager Contractor. Details below!

Level: Senior Manager

Location:

Hybrid (Downtown NYC)

Contract duration:
Sept. 1 through the April 2027

This person will oversee and lead our Paid media investments across all channels that drive consumer engagement and restaurant acquisition. Responsibilities include owning all paid media and partnership/sponsorship investments, implementing paid strategies, managing our media partners, and keeping us driving towards priority consumer and restaurant key performance indicators across dining.

• Bring Subject Matter Expertise:
  Lead communications planning and media buying strategy across all paid channels for dining, prioritizing and determining the best opportunities to drive consumer engagement and restaurant acquisition through key channels (video, programmatic, social, search) and media sponsor ships. This individual will own the end-to-end media planning process, including strategic development and tactical execution, which includes execution and reporting of H2 and Q1 2026 Brand campaigns, and 2027 FY BAU plan finalization.
  
  Having deep expertise in paid channels will be critical.
• PMO Media Plans Across Key Partnerships:
  Oversee execution of 2026 Food & Wine media plan and spearhead media amplification opportunities for FY 2027 (Food & Wine, James Beard Foundation, Chef’s Table)
• Turn a Love of Data into Actionable Insights:
  Use data to analyze and assess channel and creative performance, identifying areas of optimization and opportunities for growth.
• Champion Attribution & Measurement:
  Define the right key performance indicators to quantify the impact of their strategy across channels and tactics for all media campaigns and media sponsor ships. Partnership with our data team to develop methodology for measurement and attribution to find opportunities for optimizing return on investment will be key to success.
• Build Strong Relationships:
  Partner closely with Venue Prospect Growth Marketing Manager to manage agency partner teams and ensure strategies and plans deliver against business objectives and create impact in the marketplace. Additionally, coordinate with internal stakeholders to author and present best practice, POVs, and 2/4/2024 AXP Internal 2 strategic planning guidelines to ensure we’re using paid and media sponsor ships to support dining marketing initiatives effectively and efficiently.
• Strong Attention to Detail:
  Responsible for media investment management and billing. Process authorizations and bills, management of media budgets for specific brands / products
• Effective People Leadership:
  Oversee growth and development of a Sr. Analyst, Paid Media to ensure optimal team performance
• Innovation:
  Evaluate new media & sponsorship opportunities regularly, maintaining a backlog of potential activations, and recommending tests as business needs evolve.

• You have 5+ years' experience in marketing, media and sponsor ships
• Working knowledge of emerging media channels and expertise in digital, social, paid search, and mobile media channels
• Ideally, you have experience at an agency and/or managing agency partners, strong cross-functional collaborator and strong relationship management skills
• You are able to translate data and trends into actionable insights and work with cross functional teams to complete them
• Ability to manage direct report(s) and/or interns
• Ability to manage and direct a media partner to maximize our investment
• Analytically minded with strong attention to detail
• You can think big but also like to get your hands dirty
• You are communicative, meticulous, and highly organized
• You thrive in a dynamic, fast-paced environment
• You are passionate about restaurants and the hospitality industry