Global Product Marketing Manager, Trust and Safety
Listed on 2026-08-14
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Marketing / Advertising / PR
Product Marketing, Marketing Communications, Marketing Management, Marketing Strategy
Responsibilities
- The ideal candidate will bring a depth of functional product marketing expertise along with a proven track record of close partnership with product managers. Experience in brand safety narratives and campaigns, trust and safety marketing, and reputation building story-telling will be a plus.
- At Tik Tok, we believe that when people feel safe, their creativity can flourish, so the Product Marketing Manager - Trust and safety marketing will play a key role in influencing the Tik Tok products, policies, and communications related to user & platform safety, data privacy, and more.
- Help shape, and promote important Trust and Safety narratives, programs, and product launches globally
- In collaboration with cross-functional teams, execute Trust & Safety product marketing roadmaps, set measurable results, own user & competitive insights, shape product & external messaging, and execute across channels.
- Work cross-functionally to improve the visibility of Trust and Safety and product marketing efforts; developing a continuous flow of communication among relevant teams.
- Be the voice of Product to Marketing, and the voice of Marketing to Product: drive alignment across product and business teams for the purpose of unifying our vision and goals for key user audiences in designated markets.
- Spearhead global consistency in product marketing and brand marketing strategies and execution, including prioritization, messaging hierarchy, product value prop and positioning, and go-to-market plans
- Work with our research and insights teams to deliver deep audience & competitive insights to be used in product decision making.
- Partner closely with leaders in product, marketing, PR, public policy, operations, strategy and finance to ensure seamless cross-functional coordination.
- Be the glue between teams and our users.
- Minimum Qualification(s):
- Comfortable working in an experimental and extremely fast-paced environment within a complex, matrixed organization
- High attention to detail and proven ability to manage multiple, competing priorities simultaneously.
- Excellent organization, project management, and problem-solving skills
- High level of integrity as well as interpersonal skills as you often act as the “glue” between internal departments.
- Compelling storyteller who can communicate in succinct and inspiring ways to a variety of audiences, including internal stakeholders and external audiences.
- Product marketing experience at mobile/tech/consumer products used by millions, ideally in product marketing, with more recent experience related to Trust & Safety or Responsibility marketing
- Experience in brand safety narratives and campaigns, trust and safety marketing, and reputation building story-telling and product marketing
- High level of integrity as well as interpersonal skills as you often act as the “glue” between internal departments.
- Compelling storyteller who can communicate in succinct and inspiring ways to a variety of audiences, including internal stakeholders and external audiences.
- Product marketing experience at mobile/tech/consumer products used by millions, ideally in product marketing, with more recent experience related to Trust & Safety or Responsibility marketing
- Experience in brand safety narratives and campaigns, trust and safety marketing, and reputation building story-telling and product marketing
Tik Tok is the leading destination for short-form mobile video. At Tik Tok, our mission is to inspire creativity and bring joy. Tik Tok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join UsInspiring creativity is at the core of Tik Tok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly…
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