Director, Product Marketing – Security, AI and Emerging Technology

Description:

Fastly helps people stay better connected with the things they love. Fastly’s edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers’ applications as close to their end-users as possible — at the edge of the Internet. The platform is designed to take advantage of the modern internet, to be programmable, and to support agile software development.

Fastly’s customers include many of the world’s most prominent companies, including Git Hub, Yelp, Paramount, and Jet Blue.

We're building a more trustworthy Internet. Come join us.

This Director leads the product marketing function across two of Fastly's dynamic and fastest evolving product areas:
Security and AI. While these domains serve different buyer personas and address different use cases on the surface, they share a critical strategic thread. Both represent Fastly's highest growth opportunity to expand beyond its CDN foundation, and both operate in markets where the competitive landscape is shifting rapidly.

This is a highly externally facing, narrative driven role. This leader will work to establish Fastly as a credible, trusted player in markets where buyers have no shortage of alternatives.

Reporting to the VP of Product Marketing, you will lead and manage a team of product marketers covering security and AI/emerging technology, guide go-to-market strategy and execution, partner closely with Analyst Relations, and act as a cross-functional evangelist for these categories, serving as a key voice in the market.

• Team Leadership: Lead and manage a team of product marketers spanning Security and AI & Emerging Technology.
• GTM Strategy & Execution: Guide the strategic creation and execution of go-to-market plans for security and AI/emerging technology product launches.
• Narrative & Messaging: Develop Fastly's overarching security story and AI/emerging technology narrative, and validate that both resonate with target buyers around the problems that we solve with our solutions.
• Analyst Relations: Partner with the Head of Analyst Relations to support the AR program for security and AI, ensuring the analyst community understands Fastly's narrative and value propositions in both categories.
• Executive & Company Visibility: Represent the security and AI/emerging technology product lines in company QBRs.
• Partner & Channel GTM: Collaborate with Partner Marketing and Channel Sales teams to prioritize and support partner GTM efforts.
• Sales Enablement: Partner with the enablement team to create sales trainings and other assets used in sales cycles.
• Market Positioning: Partner with Portfolio Intelligence to apply competitive intelligence and technical differentiation insights to effectively position Fastly's security and AI products and features.
• Customer & Buyer Insights: Ensure proof points, value delivery, and customer insights cultivated by the Advocacy team and other parts of the org are accurately represented and activated across Product Marketing assets and deliverables.
• Customer Advocacy Support: Partner with the Advocacy team on the creation and review of customer proof materials (case studies, testimonials, references) to ensure they reflect accurately, on narrative security and AI positioning.
• Cross-Functional Alignment: Collaborate cross-functionally with Product Management, Sales, and Marketing to ensure product strategy, messaging, and packaging are aligned and effective.
• Content & Campaign Input: Provide input on and create unique assets with Growth Marketing and Campaigns for use across the buyer journey including within select verticals.
• Category Evangelism: Partner with Portfolio Intelligence to find a differentiated angle in a crowded competitive field for security and AI, shape how that angle is told, and deliver that message to the market in public presentations.

• 12+ years of relevant product marketing experience in security, AI/ML, or related infrastructure categories, including 5 years leading product marketing teams.
• Technical…