Product Marketing Lead — GTM & Growth for AI Knowledge Work
Job in
New York, New York County, New York, 10261, USA
Listed on 2026-08-15
Listing for:
Anthropic Limited
Full Time
position Listed on 2026-08-15
Job specializations:
-
Marketing / Advertising / PR
Marketing Strategy, Product Marketing, Market Research, Marketing Management
Job Description & How to Apply Below
Anthropic Limited is seeking a Product Marketing Lead to own the GTM strategy for Claude for Knowledge Work, including Claude for Knowledge Work products like Claude, Cowork, and Claude for Office. This role focuses on shaping the marketing narrative and activation strategy to drive habitual use among knowledge workers.
You will define the marketing and growth plan by segment and coordinate cross-functional streams to acquire and activate users, ensuring a cohesive, scalable go-to-market motion
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