Assistant Manager, Omnichannel

Description

Ready for more than just a job? Build a career with purpose.

At Lactalis in the USA, we're committed to providing meaningful opportunities for our people to learn, grow, and thrive, whether you're just starting your journey with us or looking to take the next step in your career. From day one, we offer the tools and support to help you succeed. As the world leader in dairy, Lactalis is a family-owned company with over 85,000 pragmatic and ambitious professionals across the globe.

Each day, we're proud to produce award-winning dairy products that bring people together.

In the US, we proudly offer an unrivaled house of beloved brands, including Galbani® Italian cheeses and ricotta,
Président® specialty cheeses and butters,
Kraft® natural and grated cheeses,
Breakstone's® cottage cheese,
Cracker Barrel®,
Black Diamond® cheddar, and Parmalat® milk. Our yogurt portfolio includes siggi's®,
Stonyfield Organic®,
Brown Cow™,
Oui®,
Yoplait®,
Go-Gurt®, :ratio®,
Green Mountain Creamery®, and Mountain High®, along with a growing family of ethnic favorites like Karoun®,
Gopi®, and Arz®.

At Lactalis, we live by our core values,
Ambition, Engagement, and Simplicity
. We foster a workplace where innovation thrives, diverse perspectives are celebrated, and everyone's unique background and ideas are valued. Even if you don't meet every qualification, we encourage you to apply.

We want to hear about your PASSION
, your STORY
, and how your EXPERTISE can help us shape the future of dairy.

Lactalis American Group, part of the Lactalis family of companies, is currently hiring an Assistant Manager, Omni-Channel based in New York City.

The Assistant Manager, Omni-Channel plays a critical role in driving retail media and omnichannel performance across a portfolio of regional retailers. This position supports the execution of e-commerce, retail media, and shopper marketing programs for Lactalis brands, including Galbani®,
Président®, and Parmalat®. The role partners closely with Sales, Planning, and Enablement teams to deliver customer-specific marketing programs, optimize online channel performance, and drive continuous improvement through performance analytics and strategic activation.

• Lead omnichannel activation across assigned retail accounts, ensuring seamless execution of retail media, e-commerce support, and shopper marketing initiatives.
• Translate brand and business strategies into customer-specific marketing programs that support growth objectives and retailer needs.
• Partner cross-functionally with Sales, Planning, Enablement, and Finance teams to align execution with business priorities.
• Monitor retail media and e-commerce performance, leveraging platform-specific data and insights to optimize programs and maximize return on investment.
• Own online channel performance across assigned accounts, including sales, conversion, visibility, and digital shelf effectiveness where available.
• Support optimization of product detail pages, content accuracy, GTIN data, product links, and overall digital shelf health during key promotional periods.
• Manage customer program budgets and monitor spending in collaboration with Sales, Planning, and Finance teams.
• Ensure timely reconciliation, documentation, and payment processing for marketing programs and media investments.
• Analyze channel and program performance to identify insights, opportunities, and recommendations for continuous improvement.
• Develop creative briefs and maintain proof-of-performance documentation for omnichannel marketing initiatives.
• Create and maintain monthly sales meeting templates, reports, and supporting materials for the broader Activation team.

• Travel may be required up to 25%.
• Extended hours may be necessary based on business and project needs.
• Hybrid work arrangement in accordance with company policy.
• Office-based environment utilizing standard business technology and communication tools.
• Commitment to maintaining a safe and healthy work environment.

• Bachelor's degree required;
  Marketing, Sales, or related field preferred.

• Minimum of 3…